What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Who Is Jerome Powell?
November 2, 2017
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And what we can expect of the new Fed Chairman.
Municipal Deposit Opportunities Opening
October 26, 2017
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Co-ops are hoping to deepen services to their communities as more states allow municipal deposits, including recently New Jersey and Washington.
The Los Angeles Dodgers Will Win The World Series
October 26, 2017
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We’ll prove it with credit union data.
Happy Anniversary?
October 19, 2017
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1987 and 2017 share at least one common trait, but remembering Black Monday is not to create fear. It’s to encourage watchfulness.
Leading Without A Leader And Credit Level Advocacy
October 16, 2017
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Five can’t-miss data points featured this week on CreditUnions.com.
Finally, A Good Week For Bonds
October 12, 2017
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After four consecutive weeks of losses for bonds, the bond market has been up each day this week. Will tomorrow’s consumer price index release bring that streak to a halt?
Replacing Cards In A Breach And Lessons In Leadership
October 10, 2017
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Four can’t-miss data points featured this week on CreditUnions.com.
The Unimportant Jobs Report
October 5, 2017
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Friday’s jobs report will be messy and easily forgotten. Traders will go through the motions of reacting, but the numbers will have no staying power.
Are Credit Unions Paying Enough?
September 28, 2017
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Don’t be the first or the last financial institution on the block to raise rates.
2 Ways An Indiana Credit Union Builds Revenue
September 25, 2017
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A new strategy at Purdue Federal has delivered a $1.5 million bump in interest income and an anticipated 3-basis-point jump in ROA.
Municipal Deposit Opportunities Opening
Co-ops are hoping to deepen services to their communities as more states allow municipal deposits, including recently New Jersey and Washington.
The Los Angeles Dodgers Will Win The World Series
We'll prove it with credit union data.
Happy Anniversary?
1987 and 2017 share at least one common trait, but remembering Black Monday is not to create fear. It's to encourage watchfulness.
Leading Without A Leader And Credit Level Advocacy
Five can't-miss data points featured this week on CreditUnions.com.
Finally, A Good Week For Bonds
After four consecutive weeks of losses for bonds, the bond market has been up each day this week. Will tomorrow's consumer price index release bring ...
Replacing Cards In A Breach And Lessons In Leadership
Four can't-miss data points featured this week on CreditUnions.com.
The Unimportant Jobs Report
Friday’s jobs report will be messy and easily forgotten. Traders will go through the motions of reacting, but the numbers will have no staying power.
Are Credit Unions Paying Enough?
Don’t be the first or the last financial institution on the block to raise rates.
2 Ways An Indiana Credit Union Builds Revenue
A new strategy at Purdue Federal has delivered a $1.5 million bump in interest income and an anticipated 3-basis-point jump in ROA.
Browse Topics
Markets React To Consequential Announcements
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
Who Is Jerome Powell?