What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Fourth Quarter Data Uncovers Organic Growth In Montana
February 28, 2017
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After Bitterroot Community FCU in Montana opened a new branch, it posted a 21.2% increase in new members.
A Review Of Fourth Quarter Investment Trends
February 28, 2017
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Lending activity remained strong and investment balances declined.
Juntos Avanzamos, Hitting $1B, And Loan Participations
February 27, 2017
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Four can’t-miss data points featured this week on CreditUnions.com.
4Q 2016 Trendwatch
February 24, 2017
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This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
An Open Window
February 23, 2017
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The March meeting is the Fed’s best shot to start what it claims will be three tightenings this year.
3 Takeaways From Trendwatch 4Q 2016
February 22, 2017
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Loans, member relationships, and sources of non-interest income. How did credit unions perform in fourth quarter?
Smart Money Plays Dumb
February 16, 2017
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Wall Street has fought the bull market for the past year, always looking for a better buying opportunity.
Lending By The Numbers (3Q 2016)
February 13, 2017
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Credit unions originated $343.6 billion through third quarter 2016 — that’s an all-time record. See which areas contributed to this double-digit year-over-year growth.
Indirect Lending At Year-End 2016
February 13, 2017
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Indirect loans are taking an ever-increasing share of the auto portfolio, but growth is not even across credit union location and size.
Will The Tweet Hit The Fan?
February 9, 2017
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The appeals court reviewing the president’s travel ban could render a decision before the week’s end.
Fourth Quarter Data Uncovers Organic Growth In Montana
After Bitterroot Community FCU in Montana opened a new branch, it posted a 21.2% increase in new members.
A Review Of Fourth Quarter Investment Trends
Lending activity remained strong and investment balances declined.
Juntos Avanzamos, Hitting $1B, And Loan Participations
Four can't-miss data points featured this week on CreditUnions.com.
4Q 2016 Trendwatch
This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
3 Takeaways From Trendwatch 4Q 2016
Loans, member relationships, and sources of non-interest income. How did credit unions perform in fourth quarter?
Smart Money Plays Dumb
Wall Street has fought the bull market for the past year, always looking for a better buying opportunity.
Lending By The Numbers (3Q 2016)
Credit unions originated $343.6 billion through third quarter 2016 — that's an all-time record. See which areas contributed to this double-digit year-over-year growth.
Indirect Lending At Year-End 2016
Indirect loans are taking an ever-increasing share of the auto portfolio, but growth is not even across credit union location and size.
Will The Tweet Hit The Fan?
The appeals court reviewing the president's travel ban could render a decision before the week's end.
Browse Topics
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
An Open Window