What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
10 Great Articles No One Read In 2016
January 4, 2017
No Comments
Overlooked editorial gems provide insight and inspiration for the challenges and opportunities that lay ahead in 2017.
Best Of Cooperative Strategy 2016
December 30, 2016
No Comments
Five lessons in setting short- and long-term goals.
Best Of Deposits 2016
December 26, 2016
No Comments
Five lessons in growing and improving the credit union deposit portfolio.
Best Of Auto 2016
December 26, 2016
No Comments
Eight strategies and lessons in managing one of the credit union industry’s largest assets.
How Heritage FCU Increased Sales By Nearly 50%
December 26, 2016
No Comments
The Indiana credit union increased GAP sales by nearly 50% by thinking outside the vehicle protection box.
The Driving Decision To Offer Auto Leases
December 21, 2016
No Comments
Ohio-based Directions Credit Union has originated $104 million in auto leases since 2012. Here’s how.
NO
December 20, 2016
No Comments
Language is unclear in the law regulating credit unions investing in derivatives. Will NCUA’s new effort to revisit the rule help?
A Strategy To Centralize Lending And Increase Efficiency
December 19, 2016
No Comments
University Credit Union in Orono, ME, creates new positions and titles to streamline its lending environment.
Yields Hit Big Levels
December 15, 2016
No Comments
There will most certainly be more liquidation to come unless the market narrative changes dramatically.
5 Ways To Better Understand Your Auto Portfolio
December 12, 2016
No Comments
Use these metrics to better understand what third quarter auto data means to a credit union’s loan portfolio.
10 Great Articles No One Read In 2016
Overlooked editorial gems provide insight and inspiration for the challenges and opportunities that lay ahead in 2017.
Best Of Deposits 2016
Five lessons in growing and improving the credit union deposit portfolio.
Best Of Auto 2016
Eight strategies and lessons in managing one of the credit union industry’s largest assets.
How Heritage FCU Increased Sales By Nearly 50%
The Indiana credit union increased GAP sales by nearly 50% by thinking outside the vehicle protection box.
The Driving Decision To Offer Auto Leases
Ohio-based Directions Credit Union has originated $104 million in auto leases since 2012. Here’s how.
A Strategy To Centralize Lending And Increase Efficiency
University Credit Union in Orono, ME, creates new positions and titles to streamline its lending environment.
5 Ways To Better Understand Your Auto Portfolio
Use these metrics to better understand what third quarter auto data means to a credit union’s loan portfolio.
Browse Topics
Meet The Finalists For The 2026 Innovation Series: Data And Decision Intelligence
Callahan & Associates
This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.
A New Product Playbook Is Driving Change At Premier Credit Union
Savana Morie
In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.
Meet The Finalists For The 2026 Innovation Series: AI-Powered Member Experience
Callahan & Associates
This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.
When Members Don’t Turn To FIs, They Turn To Friends And Family
Andrew Lepczyk
Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?
Meet The Finalists For The 2026 Innovation Series: Reimagining The Lending Experience
Callahan & Associates
This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.
A Small Match Builds Big Emergency Savings At Lake Trust
Aaron Passman
A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
Yields Hit Big Levels