5 Takeaways From Trendwatch 2Q 2022
Macroeconomic shifts drove changes in member demand, which impacted top-level credit union metrics.
Macroeconomic shifts drove changes in member demand, which impacted top-level credit union metrics.
Learn about credit union performance trends gathered from second quarter data.
A look beyond the headlines to better understand what is driving the current market trends that could impact your credit union’s investment portfolio.
Credit unions are hosting more FTEs and paying them more than they were one year ago, in large part driven by an extremely competitive hiring environment.
After two years of swings, first-quarter return on assets at credit unions was back in line with where things stood before COVID-19 upended the economic environment.
How did credit unions perform in the first three months of the year? Learn this and other insights from Callahan’s quarterly webinar.
Strong loan growth combined with increased investment and fee income helped propel credit union net income during the first quarter.
Despite all the challenges associated with buying a car right now, more consumers than ever are turning to credit unions for auto loans.
The NCUA overhauled its 5300 reporting requirements in the first quarter of this year. After such a drastic data change, here’s how industry leaders can understand the updated requirements.
The industry closed out the first quarter with a higher percentage of the total mortgage market, although originations dropped amid decreasing inventories and a broader slowdown in home loan activity.

Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.

From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.

An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.

The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.

Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.

CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.

Fraud is increasing and becoming more sophisticated – and it’s often not caught until it’s too late.

A look at year-end performance trends reveals how earnings, affordability pressures, and asset quality are redefining the operating environment heading into 2026.

Members are struggling with an affordability crisis that is changing how they manage debt, and new behaviors are showing up across the credit union loan portfolio.