The credit union deposit portfolio is in flux. The industry’s loan performance has gone gangbusters the past several quarters, driving the loan-to-share ratio to its highest point in the past decade. In addition, continued raises to the fed funds rate has required strategic conversations on product pricing. This year, CreditUnions.com readers keyed into deposit stories.
Here are seven savvy ways credit unions across the land upped their member experience game in 2018, and shared their experience and learnings with their peers on CreditUnions.com.
Nine of the most popular HR articles and blogs run on CreditUnions.com in 2018.
Credit unions across the country spread cheer on social media.
Robotic process automation at Suncoast Credit Union allows the Florida cooperative to dial up assistance when disaster strikes.
An interactive graphic by Callahan & Associates highlights ROM leaders by state. Who’s tops in your state?
How 121 Financial’s own members serve as a catalyst for business lending and services growth at the Florida cooperative.
Inspired by Zappos, First Commerce offers new hires cold hard cash to quit their jobs and find a new one.
Annual auto loan growth was higher for credit unions in the Southeast than for the overall industry, yet charge-offs were lower than for other regions. In what other areas did these credit unions excel?
How CFE Federal Credit Union prepared for and responded to a storm that brought triple-digit-force winds and a state of emergency to the Sunshine State.
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
RKL offers insight, expertise, and experience to help fight off growing threats.
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Today’s job market is shaped by skills based expectations, with employers slowing entry level hiring and placing greater emphasis on applied experience.
St. Cloud Financial is betting on digital assets to protect member relationships and future relevance. It’s picked up lessons for other leaders along the way.