JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Impact Initiative Kick-Off
January 14, 2021
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During this special kick-off webinar Callahan’s Jay Johnson, Chief Collaboration Officer, and Jon Jeffreys, President & CEO, will share what key trends and themes they are hearing regarding impact and how your credit union can get involved with this exciting new initiative in 2021.
Tough Love Following A Harsh Year
January 11, 2021
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Five ways to turn fiction into fact for the credit union movement in 2021.
Future Proofing: How to Attract Next Generation Members in the Digital Age
December 9, 2020
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Tune in for an insightful panel discussion among leaders from financial technology company Splash Financial, First Tech Federal Credit Union and CMFG Ventures/CUNA Mutual Group to learn how credit unions are remaining competitive while growing digitally.
How Credit Unions Made Good In 2020
December 1, 2020
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Nearly 20 programs by credit unions helped members survive and thrive in a difficult year.
3 Ways To Step Up For Small Businesses
November 23, 2020
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Ent, Genisys, and Corning credit unions have each taken different approaches to offer much-needed support to area establishments.
Small-Dollar Loans Boast Big Career Potential
November 16, 2020
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A Louisiana credit union brings technical education within reach by removing two major barriers to attaining it.
Navy Federal: Big Credit Union. Narrow Focus.
November 9, 2020
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In time for Veteran’s Day, the nation’s largest credit union offers lessons learned during its decades of success building long-term member relationships.
Purpose + Data = A New Take On Product Development
November 2, 2020
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Research and reflection drives a new lineup of products and services at Seattle Credit Union.
Oregon Credit Unions Step Up To Distribute Relief
October 26, 2020
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A group of member-owned cooperatives and their league helped strapped residents and businesses through state programs.
Optimizing Member Call Center Experience In The Wake Of COVID-19
October 21, 2020
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Join Neustar and fellow industry thought leaders for a discussion on how contact centers are relying on next-generation technologies to keep member experiences top-of-mind in a challenging environment.
Impact Initiative Kick-Off
During this special kick-off webinar Callahan's Jay Johnson, Chief Collaboration Officer, and Jon Jeffreys, President & CEO, will share what key trends and themes they ...
Tough Love Following A Harsh Year
Five ways to turn fiction into fact for the credit union movement in 2021.
Future Proofing: How to Attract Next Generation Members in the Digital Age
Tune in for an insightful panel discussion among leaders from financial technology company Splash Financial, First Tech Federal Credit Union and CMFG Ventures/CUNA Mutual Group ...
How Credit Unions Made Good In 2020
Nearly 20 programs by credit unions helped members survive and thrive in a difficult year.
3 Ways To Step Up For Small Businesses
Ent, Genisys, and Corning credit unions have each taken different approaches to offer much-needed support to area establishments.
Small-Dollar Loans Boast Big Career Potential
A Louisiana credit union brings technical education within reach by removing two major barriers to attaining it.
Navy Federal: Big Credit Union. Narrow Focus.
In time for Veteran’s Day, the nation’s largest credit union offers lessons learned during its decades of success building long-term member relationships.
Purpose + Data = A New Take On Product Development
Research and reflection drives a new lineup of products and services at Seattle Credit Union.
Oregon Credit Unions Step Up To Distribute Relief
A group of member-owned cooperatives and their league helped strapped residents and businesses through state programs.
Optimizing Member Call Center Experience In The Wake Of COVID-19
Join Neustar and fellow industry thought leaders for a discussion on how contact centers are relying on next-generation technologies to keep member experiences top-of-mind in ...
Browse Topics
Credit Union Data Predicts Who Will Win Super Bowl 2026
Andrew Lepczyk
As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.
140 Million Reasons To Lend
Aaron Passman
Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.
Rethinking Auto Lending And The Choices Facing Credit Union Leaders
Callahan & Associates
Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.
What Credit Unions Can Do NOW To Launch And Expand Student Lending Programs
Callahan & Associates
Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.
What Would A 10% Credit Card Rate Cap Mean For Credit Unions And Members?
Andrew Lepczyk
A closer look at the trade-offs of mandated lower credit card rates reveals a delicate balance between portfolio health and member access.
5 Tucson Credit Unions Join Forces For Affordable Housing
Savana Morie
A handful of regional credit unions pair up with the GoWest Foundation to offer 100% financing for eligible borrowers.
4 Important Exceptions To Track For Commercial Lending
Callahan & Associates
Learn how to identify, track, and manage four commercial lending exceptions to reduce risk, strengthen compliance, and streamline operations.
The Personal Loan Landscape Has Shifted
Aaron Passman
Declining savings rates and rising financial pressure are reshaping why members borrow, pushing credit unions to rethink lending strategies.
Simplify Credit Card Issuing For Sustainable Growth
Callahan & Associates
How can credit unions stay true to their mission while evolving to meet modern needs?
Will Ultra-Low Interest Rates Improve Housing Affordability?
Andrew Lepczyk
Ultra-low rates might feel like a boost to affordability, but they can create unintended challenges that ripple through housing markets, lenders, and the members credit unions serve.