Impact/Purpose

Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.

Top Impact/Purpose Articles

Change Faster To Be Better

Credit unions must ensure they are effectively serving current members while positioning themselves for the next iteration of financial services.

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Features

What Does Fintech Innovation Look Like In Credit Union Land?

A nonprofit program launched by Digital FCU fosters next-gen talent and ideas, and the nation has noticed.
District of Columbia

Coverage From The MDDCCUA Small Credit Union Conference

The power of the cooperative model was on display this past month as credit unions came together to share past successes and strategies for the ...
Features

Turning On The Foundation-Funding Spigot

The key to any foundation’s success is its ability to expand its coffers.
Analytics

Robotics, In-Branch Technology, Loan Production

Five can’t-miss data points this week on CreditUnions.com.
Credit Union Industry Commentary

Change Faster To Be Better

Credit unions must ensure they are effectively serving current members while positioning themselves for the next iteration of financial services.
Credit Union Industry Commentary

It’s Time For Credit Unions To “Chime” In About Doing The Right Thing

The mobile-only bank’s marketing gambit provides lessons in how to make lemonade out of lemons.
Credit Cards

Agile Processes, Doing The Right Thing, Sustainable Strategies

Five can't-miss data points this week on CreditUnions.com.
Impact/Purpose

CUbroadcast Highlights “Sustainable Business Strategy”

In episode 1,129, Katy Slater, Callahan's senior vice president, discusses how the online course helps credit union executives explore business models that drive change.
Alabama

Beyond The Flip Chart: 2 Credit Unions’ Approach To Journey Mapping The Member Experience.

UNFCU and All In take consultative and do-it-yourself paths, respectively, to achieve better internal processes and member service.
Auto

3 Ways To Put Credit Union Values Into Practice

Everence FCU lives out the principle of stewardship through loan, investment, and deposit products.

Future Bets For Fintech

Credit unions are making decisions about where to build, invest, and partner as they balance today’s priorities with tomorrow’s opportunities.

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