GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
What’s In A Name: Director Of Financial Inclusion And Community Engagement
Steph Harrill Kyle helps UW Credit Union take a holistic approach to doing business by the cooperative principles.
How To Measure Mission
A dashboard at Marine Credit Union helps the Wisconsin cooperative focus on member and community impact.
Can A Divided Movement Survive A Stress Test?
February 6, 2017
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Credit unions seem to be dividing between mission-based and bank lite. What do you see?
The Year Of The Employee
February 3, 2017
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How an Iowa credit union took employee appreciation to the next level.
A Sneak Peek At The Months Ahead For My Generation
February 2, 2017
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The fluctuating economy has had a large effect on the millennial mindset. Here are some of the overarching problems that permeate the generation.
Want To Know About Millennials? Here I Am.
February 1, 2017
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Credit unions can benefit greatly from knowing the perspective of the millennial generation. Here’s a guided tour into their mindset.
4 Tips To Make Disruption Work For You
January 30, 2017
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The concern around disruption in financial services is greater than ever before, but your credit union can take critical steps now to look at disruption through a different lens.
How To Cross $10 Billion And Keep On Going
January 30, 2017
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Amid planning for compliance and interchange hits, credit unions can count on a little help from their friends.
Big Ideas For 2017
January 23, 2017
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Five can’t-miss data points featured this week on CreditUnions.com.
Community Reinvestment In The New Year
January 23, 2017
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Too many credit unions support worthwhile causes that have nothing to do with their core mission.
The Rise Of The Machines
January 23, 2017
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How automated automobiles threaten to disrupt American society and the credit union business.
The Secret Behind Member Behavior
January 23, 2017
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A new approach to member service helps credit unions better understand the underlying needs of members and serve them more effectively.
The Year Of The Employee
How an Iowa credit union took employee appreciation to the next level.
A Sneak Peek At The Months Ahead For My Generation
The fluctuating economy has had a large effect on the millennial mindset. Here are some of the overarching problems that permeate the generation.
Want To Know About Millennials? Here I Am.
Credit unions can benefit greatly from knowing the perspective of the millennial generation. Here's a guided tour into their mindset.
4 Tips To Make Disruption Work For You
The concern around disruption in financial services is greater than ever before, but your credit union can take critical steps now to look at disruption ...
How To Cross $10 Billion And Keep On Going
Amid planning for compliance and interchange hits, credit unions can count on a little help from their friends.
Big Ideas For 2017
Five can't-miss data points featured this week on CreditUnions.com.
Community Reinvestment In The New Year
Too many credit unions support worthwhile causes that have nothing to do with their core mission.
The Rise Of The Machines
How automated automobiles threaten to disrupt American society and the credit union business.
The Secret Behind Member Behavior
A new approach to member service helps credit unions better understand the underlying needs of members and serve them more effectively.
Browse Topics
Brent Rempe On Leadership
Aaron Passman
From classrooms to credit unions, Brent Rempe’s approach as CEO at First Alliance Credit Union blends education, service, and purpose-driven leadership.
Is Your Credit Union Resilient Enough For 2026 And Beyond?
Rebecca Wessler
Resilient credit unions don’t just make plans — they build the muscle to bend, bounce back, and boldly adapt.
Credit Unions Bring Main Street Voices To Fed Advisory Councils
Savana Morie
Credit union leaders bring Main Street realities to the Fed, proving that from housing to tariffs, advocacy starts with mission-driven voices at the table.
What Is The Personal Savings Rate? And Why Should Credit Unions Care?
Andrew Lepczyk
Americans are saving a historically low amount of money. Armed with that insight, credit unions can strengthen savings habits.
AI Skills, CEO Evaluation, And More Strategic Opportunities For Boards
Callahan & Associates
Strategic succession, board development, and CEO accountability are evolving. Learn how board governance can unlock competitive advantages in today’s shifting landscape.
Quarterly Market Snapshot And Two-Year Financial Statement
Callahan & Associates
Quarterly performance reports from Callahan & Associates highlight important metrics from across the credit union industry. Comparing top-level performance and digging into the financial statement has never been easier.
Calling All CFOs
Andrew Lepczyk
Unlock insights during Financial Performance Week on CreditUnions.com — data, analysis, and strategies to help credit union leaders interpret trends, manage balance sheets, and drive smarter growth.
Unpacking The Surge In Credit Union Operating Expenses
Tony Waltrich
Credit unions face rising costs from compensation and services — can they balance investment with efficiency to sustain member value?
Credit Unions Are Seizing Opportunities In Commercial Real Estate
Callahan & Associates
As commercial real estate rebounds, credit unions face a choice: let operational bottlenecks slow deals, or leverage efficiency tools to capture market opportunities faster.
Member Momentum Is At A Crossroads
Sherry Virden
Member growth at U.S. credit unions is slowing, and credit unions are working to reignite growth, deepen engagement, and increase competitiveness amid shifting preferences and economic headwinds.
Can A Divided Movement Survive A Stress Test?