JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Deposit Hungry? Put A Little BE On It.
July 16, 2018
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Three behavioral economics concepts can boost savings during a liquidity crunch.
The Roots Of Financial Freedom
July 12, 2018
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Three in-school branches at area high schools help student staffers develop real-world skills and foster financial knowledge.
Harness The Wisdom Of The Crowd
July 3, 2018
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Industries across the globe, including financial cooperatives, are making good use of mob mentality.
Happy Inter-Dependence Day: How Credit Unions Make Us More Free
July 3, 2018
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Profits aren’t un-American, but empowering economic freedom is the difference-maker in the credit union brand of patriotism.
Best Of June 2018
July 2, 2018
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Based on June traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
A Path To Financial Independence
July 2, 2018
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Counseling and lending go hand-in-hand in Border FCU’s financial empowerment program.
Analytical Minds, Financial Independence, And Ghosting
July 2, 2018
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Five can’t-miss data points this week on CreditUnions.com.
Ask Tough Questions Before Investing In New Capabilities
July 2, 2018
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To meet consumer expectations in the digital space, credit unions must think differently about their entire operation, not just technology platforms.
The Thread That Binds
July 1, 2018
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Jeanne D’Arc, one of the country’s oldest credit unions, taps into its mill-town past to demonstrate its commitment to its hometown’s future.
Community Involvement By The Numbers
July 1, 2018
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How Jeanne D’Arc makes a difference to those it serves.
The Roots Of Financial Freedom
Three in-school branches at area high schools help student staffers develop real-world skills and foster financial knowledge.
Harness The Wisdom Of The Crowd
Industries across the globe, including financial cooperatives, are making good use of mob mentality.
Happy Inter-Dependence Day: How Credit Unions Make Us More Free
Profits aren’t un-American, but empowering economic freedom is the difference-maker in the credit union brand of patriotism.
Best Of June 2018
Based on June traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
A Path To Financial Independence
Counseling and lending go hand-in-hand in Border FCU’s financial empowerment program.
Analytical Minds, Financial Independence, And Ghosting
Five can’t-miss data points this week on CreditUnions.com.
Ask Tough Questions Before Investing In New Capabilities
To meet consumer expectations in the digital space, credit unions must think differently about their entire operation, not just technology platforms.
The Thread That Binds
Jeanne D’Arc, one of the country’s oldest credit unions, taps into its mill-town past to demonstrate its commitment to its hometown’s future.
Community Involvement By The Numbers
How Jeanne D’Arc makes a difference to those it serves.
Browse Topics
The Merchant Services Advantage For Credit Unions
Callahan & Associates
Payment capabilities increasingly shape how business owners evaluate their primary financial institution
Coffee And A Smile? Not Good Enough.
Aaron Passman
Coffee and a smile still matter — they’re just not enough. That’s why credit unions are redefining member experience across digital, data, and the entire organization.
6 Takes On Today’s Member Experience: Andre Vygnansk
Marc Rapport
The CXO of OUR Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Don’t Wait For Data. FirstLook Analysis Is Available Today.
Callahan & Associates
Callahan & Associates provides an early look at quarterly performance results. Sneak a peek at the latest trends here.
6 Takes On Today’s Member Experience: Stacy Armijo
Marc Rapport
The CXO of Amplify Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
6 Takes On Today’s Member Experience: Inna Sprague
Marc Rapport
The CXO of Teachers FCU talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Closing The “Confidence Gap:” Using Segmentation To Deepen Member Loyalty
Callahan & Associates
Credit unions can’t deepen loyalty with a one-size-fits-all experience. Life-stage segmentation helps institutions build relevance, confidence, and trust.
6 Takes On Today’s Member Experience: Kim Riley
Marc Rapport
The CXO of Wright-Patt Credit Union talks about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
When Everyone Owns The Member Experience, No One Does
Marc Rapport
Shared ownership can quietly fracture a member journey. FORUM Credit Union leans on clear accountability to keep channels aligned.
6 Takes On Today’s Member Experience
Marc Rapport
Member experience leaders talk about what’s changed, what’s stayed the same, and what matters most as the industry evolves.
Deposit Hungry? Put A Little BE On It.