JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
4 Tips To Make Disruption Work For You
January 30, 2017
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The concern around disruption in financial services is greater than ever before, but your credit union can take critical steps now to look at disruption through a different lens.
How To Cross $10 Billion And Keep On Going
January 30, 2017
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Amid planning for compliance and interchange hits, credit unions can count on a little help from their friends.
Big Ideas For 2017
January 23, 2017
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Five can’t-miss data points featured this week on CreditUnions.com.
Community Reinvestment In The New Year
January 23, 2017
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Too many credit unions support worthwhile causes that have nothing to do with their core mission.
The Rise Of The Machines
January 23, 2017
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How automated automobiles threaten to disrupt American society and the credit union business.
The Secret Behind Member Behavior
January 23, 2017
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A new approach to member service helps credit unions better understand the underlying needs of members and serve them more effectively.
Fail, To Succeed
January 23, 2017
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Only in a culture that celebrates process and smart risk-taking does true innovation take root.
Turn Financial Wellness Talk Into Action In 2017
January 23, 2017
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The need for credit unions has perhaps never been greater for the average American household.
A Strategy To Offer In-House Education
January 19, 2017
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Ardent Credit Union looks to a nearby university to offer advanced education to motivated employees.
Tuning Into The Underbanked
January 19, 2017
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To better serve our fellow Americans, we must look closely at the “unbanking” phenomenon that is gripping our new middle class.
How To Cross $10 Billion And Keep On Going
Amid planning for compliance and interchange hits, credit unions can count on a little help from their friends.
Big Ideas For 2017
Five can't-miss data points featured this week on CreditUnions.com.
Community Reinvestment In The New Year
Too many credit unions support worthwhile causes that have nothing to do with their core mission.
The Rise Of The Machines
How automated automobiles threaten to disrupt American society and the credit union business.
The Secret Behind Member Behavior
A new approach to member service helps credit unions better understand the underlying needs of members and serve them more effectively.
Fail, To Succeed
Only in a culture that celebrates process and smart risk-taking does true innovation take root.
Turn Financial Wellness Talk Into Action In 2017
The need for credit unions has perhaps never been greater for the average American household.
A Strategy To Offer In-House Education
Ardent Credit Union looks to a nearby university to offer advanced education to motivated employees.
Tuning Into The Underbanked
To better serve our fellow Americans, we must look closely at the “unbanking” phenomenon that is gripping our new middle class.
Browse Topics
What’s Next For Credit Union Earnings?
Omar Shalabi
As margin support begins to fade, earnings performance is becoming more sensitive to revenue mix and harder to interpret through public reporting alone.
The Lending Lag Is Real, And Here’s What Smaller Credit Unions Can Do About It
Callahan & Associates
Discover how small to midsize credit unions can weather the economic headwinds hitting their communities right now.
Fresh Risks For Financial Markets
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
What’s In A Name: AVP Of Member Insights
Aaron Passman
At Service Credit Union, Dave Widener connects data, strategy, and culture to shape better outcomes for members.
At Cardinal Credit Union, Small Investments Offer Big Financial Lessons
Aaron Passman
The Ohio-based cooperative has partnered with a fintech to offer fractional investing as part of its financial education curriculum in local schools.
How Compensation Blind Spots Impact CEO Retention And Succession
Callahan & Associates
Seven questions credit union board members should ask to ensure alignment on executive benefit plan goals.
What Makes Good AI Policy? Start With Curiosity And Accountability.
Marc Rapport
As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.
Governance And Guardrails Help Credit Unions Navigate AI
Aaron Passman
How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.
What’s In A Name: Chief AI Officer
Aaron Passman
As Hudson Valley Credit Union’s artificial intelligence chief, Preetha Sekharan holds a rare role in the industry, but it’s one that is likely to become far more common in the future.
All Eyes On AI
Aaron Passman
Artificial intelligence for credit unions has moved from a future concept to today’s full-fledged leadership and governance challenge.
4 Tips To Make Disruption Work For You