GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
What’s In A Name: Director Of Financial Inclusion And Community Engagement
Steph Harrill Kyle helps UW Credit Union take a holistic approach to doing business by the cooperative principles.
How To Measure Mission
A dashboard at Marine Credit Union helps the Wisconsin cooperative focus on member and community impact.
First-Time Home Buyers Benefit from Community First Stimulus Mortgage Package
April 29, 2016
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At Community First Credit Union, one brief phrase captures our commitment to our members: “We’ll find a way.” Our new outreach specifically targeting first-time home buyers reflects this mind set. The housing market in Wisconsin has not escaped the national home purchase slump, with homeowners unable to sell their homes and potential first-time home-buyers unable to get into the market.
Meeting Challenges in Indiana
April 29, 2016
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Amy Sink, CFO at Teachers CU in Indiana, shares her thoughts on the challenges and opportunities running the largest credit union in her state during these troubling times.
One of the Nation’s Best Credit Card Programs
April 29, 2016
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Pennsylvania State Employees CU has one of the best credit card programs in the nation. With penetration at 40% and growth in balances last year at 23%, members are demonstrating they see the value in PSECU’s program above the programs of banks and other institutions.
Refinancing Is a Win-Win Situation
April 29, 2016
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Wright-Patt Credit Union has seen members affected firsthand by the economy, but the credit union has helped members, improved credit union revenue, and shown how America can get growth started.
Reorienting A Credit Union
April 29, 2016
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Changing Oregon Telco to Unitus Community Credit Union is an ongoing overhaul. Some jobs are done, but a deposit mix, segment profitability, and cross-selling are now on the front burner.
A Tipping Point in 2010
April 29, 2016
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North Island Credit Union put in place a rigorous cost-cutting regime as soon as the economic crisis hit.
Arrowhead’s Demise (And Sudden Resurrection) Generates Questions
April 29, 2016
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On June 25, NCUA put Arrowhead Credit Union into conservatorship. The confusing events that followed leave the Agency’s motivations unclear.
Co-Op Principles from the Very Beginning
April 29, 2016
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Local Government Federal Credit Union makes known its dedication to cooperative principles in the marketplace.
Extending the Idea of a Credit Union: Interview with John Fenton
April 29, 2016
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Affinity FCU is moving beyond being a transactional institution to that plus an informational one, as well as promising members to make Affinity the easiest place to do business.
The Best Way to Grow Members in 2009
April 29, 2016
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Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of the disappearing bank’s deposits will change financial institutions within a year.
First-Time Home Buyers Benefit from Community First Stimulus Mortgage Package
At Community First Credit Union, one brief phrase captures our commitment to our members: "We'll find a way." Our new outreach specifically targeting first-time home ...
Meeting Challenges in Indiana
Amy Sink, CFO at Teachers CU in Indiana, shares her thoughts on the challenges and opportunities running the largest credit union in her state during ...
One of the Nation’s Best Credit Card Programs
Pennsylvania State Employees CU has one of the best credit card programs in the nation. With penetration at 40% and growth in balances last year ...
Refinancing Is a Win-Win Situation
Wright-Patt Credit Union has seen members affected firsthand by the economy, but the credit union has helped members, improved credit union revenue, and shown how ...
Reorienting A Credit Union
Changing Oregon Telco to Unitus Community Credit Union is an ongoing overhaul. Some jobs are done, but a deposit mix, segment profitability, and cross-selling are ...
A Tipping Point in 2010
North Island Credit Union put in place a rigorous cost-cutting regime as soon as the economic crisis hit.
Arrowhead’s Demise (And Sudden Resurrection) Generates Questions
On June 25, NCUA put Arrowhead Credit Union into conservatorship. The confusing events that followed leave the Agency's motivations unclear.
Co-Op Principles from the Very Beginning
Local Government Federal Credit Union makes known its dedication to cooperative principles in the marketplace.
Extending the Idea of a Credit Union: Interview with John Fenton
Affinity FCU is moving beyond being a transactional institution to that plus an informational one, as well as promising members to make Affinity the easiest ...
The Best Way to Grow Members in 2009
Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of ...
Browse Topics
Financial Wellbeing Is About More Than Vulnerability
Chris Howard
Half of Americans feel financially secure, yet one in five is suffering. A consortium of credit unions is changing the narrative by focusing on emotional engagement and trust.
How To Build AI Strategy In Real Time (Part 1)
Marc Rapport
Six credit union leaders share how they are balancing innovation and governance while deploying new tools.
How To Build AI Strategy In Real Time (Part 2)
Marc Rapport
Six credit union leaders share how they are balancing innovation and governance while deploying new tools.
Credit Union Finance Leaders Saddle Up For 2026
Aaron Passman
After an anxious 2025, CFOs and observers across the industry are preparing for the year ahead — for better or for worse.
Changes Are Why You Need Today’s Nacha Rulebook
Callahan & Associates
Quality payments are a hallmark of the ACH Network. Follow the rules and do right by members.
Hurricane Knocked The Power Out? New Orleans Firemen’s FCU Is Ready.
Aaron Passman
The next big storm in the Gulf isn’t an “if,” it’s a “when,” but the small Gulf-area credit union has a plan to help the community get back on its feet when the time comes.
6 Lessons For Credit Unions From Craft Breweries
Alix Patterson
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
It’s Been A Noisy, Yet Resilient Year For The U.S. Economy
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Every Member Deserves A Financial Oasis
Callahan & Associates
Discover how First Alliance Credit Union is redefining success by putting values and member needs at the heart of everything it does.
The K-Shaped Recovery And An Economy Divided
Tony Waltrich
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.