Impact/Purpose

Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.

Top Impact/Purpose Articles

The Best Way to Grow Members in 2009

Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of the disappearing bank’s deposits will change financial institutions within a year.

Read More »

Digital Federal Credit Union Makes the Grade

Take the rapidly rising costs of college education, mix in a private student loan market that has grown 450% in the last seven years alone, add a mass exodus of traditional lenders because of restricted access to capital, and you’ve got a volatile recipe for turmoil in the student loan marketplace. 

Read More »

Don’t Panic. Stick to Your Mission.

We are in the low portion of a normal cycle. Previous good planning should carry you through, but some points to remember: Don’t panic; keep diversified; emphasize service over yield; stick to your mission; and maintain strong contact with members.

Read More »
Features

A Tipping Point in 2010

North Island Credit Union put in place a rigorous cost-cutting regime as soon as the economic crisis hit.
Features

Arrowhead’s Demise (And Sudden Resurrection) Generates Questions

On June 25, NCUA put Arrowhead Credit Union into conservatorship. The confusing events that followed leave the Agency's motivations unclear.
Features

Co-Op Principles from the Very Beginning

Local Government Federal Credit Union makes known its dedication to cooperative principles in the marketplace.
Features

Extending the Idea of a Credit Union: Interview with John Fenton

Affinity FCU is moving beyond being a transactional institution to that plus an informational one, as well as promising members to make Affinity the easiest ...
Features

The Best Way to Grow Members in 2009

Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of ...
Features

Digital Federal Credit Union Makes the Grade

Take the rapidly rising costs of college education, mix in a private student loan market that has grown 450% in the last seven years alone, ...
Features

Don’t Panic. Stick to Your Mission.

We are in the low portion of a normal cycle. Previous good planning should carry you through, but some points to remember: Don’t panic; keep ...
Features

Working Closely with the Diocese

In the Saginaw area, Catholic Federal displays a deep commitment to the communities and the Catholic flock.
Features

Finding Success at “Ministry Banking”

Evangelical Christian CU serves ministries and even considers itself a kind of ministry as well – a ministry that helps other ministries by lending to ...
Features

CEO Interview: Incorporating Strong Principles

VUMCU works closely with Virginia 's Methodist churches to foster innovative small loans while working to expand into larger church loans and grow its membership.

CreditUnions.com Top Picks For 2025

The editorial team at Callahan & Associates weighs in on stories that defined 2025 through actionable strategies, meaningful insights, and perspectives that continue to influence the cooperative movement.

Read More »
Scroll to Top