JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Reorienting A Credit Union
April 29, 2016
No Comments
Changing Oregon Telco to Unitus Community Credit Union is an ongoing overhaul. Some jobs are done, but a deposit mix, segment profitability, and cross-selling are now on the front burner.
A Tipping Point in 2010
April 29, 2016
No Comments
North Island Credit Union put in place a rigorous cost-cutting regime as soon as the economic crisis hit.
Arrowhead’s Demise (And Sudden Resurrection) Generates Questions
April 29, 2016
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On June 25, NCUA put Arrowhead Credit Union into conservatorship. The confusing events that followed leave the Agency’s motivations unclear.
Co-Op Principles from the Very Beginning
April 29, 2016
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Local Government Federal Credit Union makes known its dedication to cooperative principles in the marketplace.
Extending the Idea of a Credit Union: Interview with John Fenton
April 29, 2016
No Comments
Affinity FCU is moving beyond being a transactional institution to that plus an informational one, as well as promising members to make Affinity the easiest place to do business.
The Best Way to Grow Members in 2009
April 29, 2016
No Comments
Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of the disappearing bank’s deposits will change financial institutions within a year.
Digital Federal Credit Union Makes the Grade
April 26, 2016
No Comments
Take the rapidly rising costs of college education, mix in a private student loan market that has grown 450% in the last seven years alone, add a mass exodus of traditional lenders because of restricted access to capital, and you’ve got a volatile recipe for turmoil in the student loan marketplace.
Don’t Panic. Stick to Your Mission.
April 26, 2016
No Comments
We are in the low portion of a normal cycle. Previous good planning should carry you through, but some points to remember: Don’t panic; keep diversified; emphasize service over yield; stick to your mission; and maintain strong contact with members.
Working Closely with the Diocese
April 26, 2016
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In the Saginaw area, Catholic Federal displays a deep commitment to the communities and the Catholic flock.
Finding Success at “Ministry Banking”
April 26, 2016
No Comments
Evangelical Christian CU serves ministries and even considers itself a kind of ministry as well – a ministry that helps other ministries by lending to them.
Reorienting A Credit Union
Changing Oregon Telco to Unitus Community Credit Union is an ongoing overhaul. Some jobs are done, but a deposit mix, segment profitability, and cross-selling are ...
A Tipping Point in 2010
North Island Credit Union put in place a rigorous cost-cutting regime as soon as the economic crisis hit.
Arrowhead’s Demise (And Sudden Resurrection) Generates Questions
On June 25, NCUA put Arrowhead Credit Union into conservatorship. The confusing events that followed leave the Agency's motivations unclear.
Co-Op Principles from the Very Beginning
Local Government Federal Credit Union makes known its dedication to cooperative principles in the marketplace.
Extending the Idea of a Credit Union: Interview with John Fenton
Affinity FCU is moving beyond being a transactional institution to that plus an informational one, as well as promising members to make Affinity the easiest ...
The Best Way to Grow Members in 2009
Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of ...
Digital Federal Credit Union Makes the Grade
Take the rapidly rising costs of college education, mix in a private student loan market that has grown 450% in the last seven years alone, ...
Don’t Panic. Stick to Your Mission.
We are in the low portion of a normal cycle. Previous good planning should carry you through, but some points to remember: Don’t panic; keep ...
Working Closely with the Diocese
In the Saginaw area, Catholic Federal displays a deep commitment to the communities and the Catholic flock.
Finding Success at “Ministry Banking”
Evangelical Christian CU serves ministries and even considers itself a kind of ministry as well – a ministry that helps other ministries by lending to ...
Browse Topics
The Case For Marketing That Doesn’t Lead With The Credit Union
Savana Morie
Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.
Exit Interview: Deb Vollmer
Aaron Passman
The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.
How Affinity FCU Became A Financial First Responder
Callahan & Associates
The New Jersey-New York metro credit union shares how a wellbeing-led strategy ensures members know where to turn first when life gets difficult.
Running With Scissors: The Bold Side Of Personalization
Callahan & Associates
To become skilled at personalization, credit unions must stop making assumptions about what resonates with members and start leveraging data to be sure.
A Short Guide To Compliance With The New Succession Planning Rule
Jennie Boden
Check all the right boxes while tying your credit union compliance efforts to strategy.
Industry Intelligence For Credit Union Leaders
Callahan & Associates
Looking for quarterly data coverage, expert analysis, lessons from leading credit unions, and more? Callahan has it covered. Comparing top-level performance and digging into the details has never been easier.
10 Credit Unions That Top The Charts In Member Value
William Hunt
Callahan & Associates spotlights credit unions that return more value to members.
Engagement Is Not A Perk. It Is A Strategy.
A. Jerome Fowlkes
Langley FCU asked what it would take to be a truly exceptional workplace, and it shares four ways to get there.
The Opportunity For Credit Unions In NCUA’s New Succession Planning Rule
Jennie Boden
Make your succession plan strategic and give it ‘teeth’ to reap the benefits of stronger governance and more effective C-suite leadership.
How A Child Savings Account Program Is Shaping Futures In Harbor Beach
Savana Morie
A public-private partnership in Michigan aims to influence opportunities after high school via a child savings account that provides yearly deposits and every reason to imagine what comes after graduation.