Strategies To Enhance Mortgage Efficiency Without Cutting Jobs
Credit unions are shuffling staff and reimagining operations to make up for a slowdown in home lending.
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
The Art Of Selling On Social Media
Credit unions are navigating regulatory compliance and setting guidelines to help mortgage, investment, and deposit teams gain more traction on social.
2024 Lending Outlook: Hopes, Fears, And Serving Members In The Year Ahead
Forget the Beige Book — these credit union executives offer insights on what it will take to see green.
How To Help Gen Z Combat The ‘Vibecession’
September 30, 2024
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The economy feels pretty bleak to young consumers, with homeownership seeming permanently out of reach. Some credit unions are taking steps to combat that pessimism.
Loan Trends In 2Q24
September 11, 2024
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Fluctuating loan demand upset credit union lending pipelines and balance sheets in the first half of the year. How significant were these impacts?
Macroeconomic Indicators In 2Q24
September 11, 2024
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Six data points showcase what’s happening in the U.S. economy that could direct credit union decision-making for the rest of the year.
As Indirect Lending Falls, So Goes Auto Market Share
September 10, 2024
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Credit unions have made the choice to back away from indirect auto lending, but that has come with a substantial opportunity cost.
Better Rates And Service Mean Extra Costs For Credit Unions
September 10, 2024
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Credit unions leverage their member-first mission to better serve all members, even those of modest means, making cooperatives especially valuable in challenging economic times.
3 Reasons To Include Student Lending In Your 2025 Plan
September 10, 2024
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The need for responsible higher education financing continues to grow, and your credit union has an opportunity to provide affordable, flexible funding for college and technical careers.
Buy Now, Pay Later: Fad Or The Future?
September 9, 2024
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BNPL programs have become a key player in the financial landscape, with some credit unions adopting their own version for their members.
6 Reasons Credit Unions Are Selling Their Credit Card Portfolios
September 9, 2024
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Market pressures and compliance challenges are just two variables pushing cooperatives to hand off their card operations.
It’s Time To Rethink Credit Card Rewards
September 9, 2024
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How credit card reward programs drive business and loyalty at Alliant and Affinity credit unions.
Exit Interview: Hank Hubbard, One Detroit Credit Union
September 2, 2024
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The veteran leader and Motor City hype man looks back on a career centered on living the “people helping people” philosophy.
How To Help Gen Z Combat The ‘Vibecession’
The economy feels pretty bleak to young consumers, with homeownership seeming permanently out of reach. Some credit unions are taking steps to combat that pessimism.
Loan Trends In 2Q24
Fluctuating loan demand upset credit union lending pipelines and balance sheets in the first half of the year. How significant were these impacts?
Macroeconomic Indicators In 2Q24
Six data points showcase what's happening in the U.S. economy that could direct credit union decision-making for the rest of the year.
As Indirect Lending Falls, So Goes Auto Market Share
Credit unions have made the choice to back away from indirect auto lending, but that has come with a substantial opportunity cost.
Better Rates And Service Mean Extra Costs For Credit Unions
Credit unions leverage their member-first mission to better serve all members, even those of modest means, making cooperatives especially valuable in challenging economic times.
3 Reasons To Include Student Lending In Your 2025 Plan
The need for responsible higher education financing continues to grow, and your credit union has an opportunity to provide affordable, flexible funding for college and ...
Buy Now, Pay Later: Fad Or The Future?
BNPL programs have become a key player in the financial landscape, with some credit unions adopting their own version for their members.
It’s Time To Rethink Credit Card Rewards
How credit card reward programs drive business and loyalty at Alliant and Affinity credit unions.
Exit Interview: Hank Hubbard, One Detroit Credit Union
The veteran leader and Motor City hype man looks back on a career centered on living the “people helping people” philosophy.
Browse Topics
How APL FCU Builds A Board Succession Pipeline
Aaron Passman
Two programs for aspiring volunteers are building a steady pipeline of ready-to-step-in leaders that trickles up to the director level.
How 2 Credit Unions Reduce Recidivism 1 Class At A Time
Savana Morie
Royal and American 1 credit unions share how their educational programs ensure incarcerated people are reentry ready.
How Super-Prime Borrowers Strengthen Both Margin And Membership
Callahan & Associates
Double‑digit net returns meet reliable credit performance when credit unions build a pipeline of high‑value members primed for deposits and engagement.
A New Leadership Team Focuses On Organic Growth At Verve
Aaron Passman
After years of merger-driven gains, a new senior leadership team and sales culture at Verve is powering a push for organic growth.
Georgia United Turns The Tide On Membership Growth
Aaron Passman
After years of declining membership, a new growth strategy and snappy catch phrase is paying off for the southern credit union.
How A Florida Credit Union Rebuilt Retention After The Great Resignation
Marc Rapport
Longer onboarding, focus groups, and peer leadership help Community First retain strong employees year after year.
What’s In A Name: Chief Efficiency Officer
Savana Morie
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line fixes into bottom-line wins.
How SWBC’s Contact Center Solutions Help Financial Institutions Stay Connected
Callahan & Associates
Delivering human-centered service in a digital world is no longer a luxury for credit union contact centers — it’s a necessity.
Amanda Garabedian On Leadership
Savana Morie
The CEO of Adventure Credit Union shares tips to maintain credibility amid rapid executive turnover and organizational change.
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.
6 Reasons Credit Unions Are Selling Their Credit Card Portfolios