Strategies To Enhance Mortgage Efficiency Without Cutting Jobs
Credit unions are shuffling staff and reimagining operations to make up for a slowdown in home lending.
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
The Art Of Selling On Social Media
Credit unions are navigating regulatory compliance and setting guidelines to help mortgage, investment, and deposit teams gain more traction on social.
2024 Lending Outlook: Hopes, Fears, And Serving Members In The Year Ahead
Forget the Beige Book — these credit union executives offer insights on what it will take to see green.
Merger Notice On The Wall. How To Make Members Care At All?
March 22, 2017
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The debate over credit union mergers should be about engaging member-owners as much as throwing shade at sales jobs by self-serving insiders.
Key Advice For A Credit Union Turnaround
March 20, 2017
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When Keys FCU put itself into voluntary conservatorship in 2009, its leaders and staff knew rebuilding together was the only way to save the credit union.
How I Didn’t Spend My Spring Break
March 20, 2017
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30% of college students surveyed for a LendEDU study said they used student loan money for spring break. That’s their business … and their burden.
How 2 Credit Unions Became Leaders In 12-Month Loan Growth
March 15, 2017
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A California credit union buys loans to ease excess liquidity while a Colorado crew sells first mortgages to firefighters.
Credit Union “Sales” Use Secrecy To Undermine The Movement
March 8, 2017
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Some mergers now appear to be little more than bank-like takeovers, without the transparency.
Don’t Stereotype Me. Compete For Me.
March 7, 2017
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To serve consumers of alternative financial services, credit unions must first understand who they are and what they want.
A Look At Credit Union Lending In 2016
March 6, 2017
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The strong lending growth posted by U.S. credit unions in fourth quarter 2016 is an apt wrap-up for a successful year.
How To Score With HELOCs
March 6, 2017
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Targeted promotions generate enough volume to make up for the smaller margin on home equity lines at SECU of Maryland.
Strengthening Portfolio Performance Is Critical In Today’s Auto Lending Marketplace
March 6, 2017
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The inability to properly measure, manage, and predict risk appropriately has been the ruin of many a lender.
Centralized Lending Leads To Triple The Consumer Loans
March 6, 2017
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Credit Union of Southern California moved to a centralized lending environment in summer 2016. Here’s how the credit union built its team and adjusted policies.
Key Advice For A Credit Union Turnaround
When Keys FCU put itself into voluntary conservatorship in 2009, its leaders and staff knew rebuilding together was the only way to save the credit ...
How I Didn’t Spend My Spring Break
30% of college students surveyed for a LendEDU study said they used student loan money for spring break. That’s their business … and their burden. ...
How 2 Credit Unions Became Leaders In 12-Month Loan Growth
A California credit union buys loans to ease excess liquidity while a Colorado crew sells first mortgages to firefighters.
Credit Union “Sales” Use Secrecy To Undermine The Movement
Some mergers now appear to be little more than bank-like takeovers, without the transparency.
Don’t Stereotype Me. Compete For Me.
To serve consumers of alternative financial services, credit unions must first understand who they are and what they want.
A Look At Credit Union Lending In 2016
The strong lending growth posted by U.S. credit unions in fourth quarter 2016 is an apt wrap-up for a successful year.
How To Score With HELOCs
Targeted promotions generate enough volume to make up for the smaller margin on home equity lines at SECU of Maryland.
Strengthening Portfolio Performance Is Critical In Today’s Auto Lending Marketplace
The inability to properly measure, manage, and predict risk appropriately has been the ruin of many a lender.
Centralized Lending Leads To Triple The Consumer Loans
Credit Union of Southern California moved to a centralized lending environment in summer 2016. Here’s how the credit union built its team and adjusted policies.
Browse Topics
3 Popular Case Studies From 2024: Where Are They Now?
Savana Morie
CreditUnions.com revisits three credit unions to learn how their strategies have evolved since their original spotlight and see what’s in store for the future.
5 Lessons About Ground-Level Intelligence From A Rooftop Farm
Alix Patterson
A national leader in urban agriculture shows how front-line insights drive real local impact — and why credit union branches are perfectly positioned to do the same.
At Kirtland Credit Union, Project Management Isn’t Just A Task. It’s An Ethos.
Aaron Passman
Kirtland Credit Union’s five-tiered scoring system and rigorous approval process might look like red tape, but it’s streamlining resource allocation and improving efficiency for credit union for growth.
Financial Wellbeing Is About More Than Vulnerability
Chris Howard
Half of Americans feel financially secure, yet one in five is suffering. A consortium of credit unions is changing the narrative by focusing on emotional engagement and trust.
How To Build AI Strategy In Real Time (Part 1)
Marc Rapport
Six credit union leaders share how they are balancing innovation and governance while deploying new tools.
How To Build AI Strategy In Real Time (Part 2)
Marc Rapport
Six credit union leaders share how they are balancing innovation and governance while deploying new tools.
Credit Union Finance Leaders Saddle Up For 2026
Aaron Passman
After an anxious 2025, CFOs and observers across the industry are preparing for the year ahead — for better or for worse.
Changes Are Why You Need Today’s Nacha Rulebook
Callahan & Associates
Quality payments are a hallmark of the ACH Network. Follow the rules and do right by members.
Hurricane Knocked The Power Out? New Orleans Firemen’s FCU Is Ready.
Aaron Passman
The next big storm in the Gulf isn’t an “if,” it’s a “when,” but the small Gulf-area credit union has a plan to help the community get back on its feet when the time comes.
6 Lessons For Credit Unions From Craft Breweries
Alix Patterson
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
Merger Notice On The Wall. How To Make Members Care At All?