Members

5 Takeaways From Trendwatch 2Q 2025

The U.S. economy is throwing up mixed signals, but America’s credit unions are delivering value and, in turn, enjoying deeper relationships, higher originations, and a stronger bottom line.

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Blogs

Financial Wellbeing Isn’t What You Think It Is

Financial wellbeing isn’t about budgets or education; it’s about trust, confidence, and a sense of control.
Blogs

5 Takeaways From Trendwatch 2Q 2025

The U.S. economy is throwing up mixed signals, but America's credit unions are delivering value and, in turn, enjoying deeper relationships, higher originations, and a ...
Features

7 Smart Loans For Life’s Big Moments

From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Blogs

5 Graphs That Explain Credit Union Loan Growth In 2025

A changing economic climate is reshaping consumer borrowing patterns, presenting new challenges and opportunities for credit union lenders.
Features

Best Of 2025 (So Far): Fostering Financially Strong Credit Unions

Revisiting some of the unique strategies financial cooperatives are using to drive long-term success and sustainable organic growth.
Industry Insights

Credit Union Savers Favor Flexibility Over Returns

Members are changing the way they deposit their money, saving more and opting for lower-yielding, more liquid account types.
Industry Insights

Quarterly Market Snapshot And Two-Year Financial Statement (1Q 2025)

Quarterly performance reports from Callahan & Associates highlight important metrics from across the credit union industry. Comparing top-level performance and digging into the financial statement ...
Credit Union Industry Commentary

What Can Credit Unions Learn From Rocket Mortgage?

The mortgage lender’s latest ad isn’t just smart marketing; it’s a challenge to credit unions to step up their storytelling game and connect with members ...
Blogs

It’s Not The Fancy Stuff — It’s Bills Paid On Time

Americans increasingly value security over showy when it comes to financial happiness.
Features

Americans Are Anxious. How Do Credit Unions Respond?

Credit unions are leaning into their values and fine-tuning outreach strategies to meet the emotional and financial needs of worried members.
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