Member Relationships Are On The Rise
First quarter performance data points toward a rise in membership and loan and share balances.
First quarter performance data points toward a rise in membership and loan and share balances.
A salary advance program at one of the nation’s largest credit unions helps members stop running in place and start saving for the future.
Nobody likes to hear “no,” especially when it comes to money, but credit union lenders are delivering the news and working with members to get to “yes.”
The first few days of membership can make or break the entire member experience. Follow these steps to provide lasting value that fosters a long-term relationship.
More Americans are turning to credit unions and their member-focused, non-profit financial model.
Air Academy FCU’s biannual events engage employees and give community members something to smile about.
Friction happens, but credit unions are taking steps to improve the member experience across branches, call centers, digital banking, and more.
Members compare their credit union experience against all other service providers, and anything but a seamless experience can have a dramatic impact on the relationship.
Three credit unions offer five ways to approach member experience and build successful programs.
Based on member feedback, BECU now incorporates financial education into its annual meeting.

This year’s finalists are reimagining how credit unions use data to boost service levels and improve efficiencies.

In order to adopt a more proactive strategy, the Iowa cooperative is using a dedicated product development team to promote visibility and follow-through from idea to launch.

This year’s finalists are reimagining how credit unions can use AI to combine cutting-edge technology with old-school member service.

Financial advice comes in many forms. How can credits union make sure they are the No. 1 choice for their members?

This year’s finalists are uncovering new ways to harness the power of technology to improve and expand lending across the industry.

A program to help staffers improve their savings skills generated more than $200,000 in deposits and helped change participants’ financial habits.

As Super Bowl LX nears, the Callahan Bowl prediction model says the Seahawks will see green en route to the Lombardi Trophy.

Lending is evolving, and credit unions are adapting. This week, CreditUnions.com examines how shifting economic conditions are reshaping lending strategies.

Affordability pressures, extended loan terms, and shifting vehicle values are forcing institutions to look beyond familiar structures and reconsider how to balance risk and return.

Credit unions are uniquely well-positioned to guide members through uncertainty and fill essential funding gaps.