The Massachusetts credit union is working across the enterprise and with other credit unions to make the most of data visualization software.
The power of data analytics to inform and personalize credit union outreach represents a new frontier for member service.
Infinity FCU’s marketing and business analytics teams collaborate on product-specific initiatives as well as long-term branch expansion plans.
Five can’t-miss data points this week on CreditUnions.com.
Based on October traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Is your credit union considering a dive into the world of analytics? You might be readier than you realize. Tapping into data that will help you identify what members need involves nothing more than asking a question and using information already on hand to answer it I’m not downplaying the power of comprehensive data dives
Based on September traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Top-Level Takeaways A formal program at Wings Financial teaches participants to be resident BI experts within their business unit. The program length for participants is based on the needs and request of the business units. Wings Financial Credit Union ($4.7B, Apple Valley, MN) reformed its business intelligence and analytics team two years ago with the
Top-Level Takeaways Starting with a 2014 core conversion, St. Mary’s Bank has taken a four-year journey deeper into business intelligence and analytics. Before it could leverage the full power of analytics, the nation’s oldest credit union first needed employee buy-in to try a new reporting technology and automate hundreds of manual reports. Melissa Pomeroy was
Carrie Jenkins is leading Centra Credit Union on a new journey into predictive analytics powered by a new core processing system and data warehouse solution.
From macroeconomics to multiculturalism, the future of AI, and more, the second day of this year’s convention was packed with insights.
From new attitudes to new ways of thinking about service delivery, here’s a look at the first day of the industry’s biggest event.
Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.
Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.
Fraud is increasing and becoming more sophisticated – and it’s often not caught until it’s too late.
Data Analytics Doesn’t Need To Be Daunting