What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
The Collector’s 3-Step Guide To Resolving Delinquent Accounts
December 7, 2015
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Here are some time-tested ways to research, communicate, and “close the sale” that works for the debtor and the credit union.
A Return To Normal
December 3, 2015
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After the big jump in October payrolls, a more normal gain is expected.
Banking’s Not Getting “Uberized” But Analytics Do Matter
November 30, 2015
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Credit unions should get together to tackle data, overcome challenges, and compete.
Credit Unions Lend More Than $1 Billion A Day So Far In 2015
November 23, 2015
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States all across the nation posted significant year-to-date growth in mortgage originations when compared to the same time frame last year.
4 Things To Know About Auto Lending In Third Quarter 2015
November 19, 2015
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Auto lending is the power behind this quarters never-before-seen lending activity. Here’s why.
Double Or Nothing
November 19, 2015
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Movement in the excess reserve rate could mean a major increase in income.
Highlights From Third Quarter 2015 Industry Performance
November 18, 2015
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Learn by how much the industry has increased its asset base, loans, shares, member relationships, and more.
3 Takeaways From Trendwatch 3Q 2015
November 18, 2015
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Third quarter performance data showcases credit union successes in lending and shares.
For Some, Efficiency Starts With Investing In-House
November 16, 2015
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Maroon Financial Credit Union lowered its efficiency ratio by generating more revenue from an expanded mortgage origination campaign.
Efficiency And Opportunity In The Southeastern Market
November 16, 2015
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A Q&A with Amy Perez, assistant vice president of retail lending at Grow Financial Credit Union.
The Collector’s 3-Step Guide To Resolving Delinquent Accounts
Here are some time-tested ways to research, communicate, and “close the sale” that works for the debtor and the credit union.
Banking’s Not Getting “Uberized” But Analytics Do Matter
Credit unions should get together to tackle data, overcome challenges, and compete.
Credit Unions Lend More Than $1 Billion A Day So Far In 2015
States all across the nation posted significant year-to-date growth in mortgage originations when compared to the same time frame last year.
4 Things To Know About Auto Lending In Third Quarter 2015
Auto lending is the power behind this quarters never-before-seen lending activity. Here's why.
Double Or Nothing
Movement in the excess reserve rate could mean a major increase in income.
Highlights From Third Quarter 2015 Industry Performance
Learn by how much the industry has increased its asset base, loans, shares, member relationships, and more.
3 Takeaways From Trendwatch 3Q 2015
Third quarter performance data showcases credit union successes in lending and shares.
For Some, Efficiency Starts With Investing In-House
Maroon Financial Credit Union lowered its efficiency ratio by generating more revenue from an expanded mortgage origination campaign.
Efficiency And Opportunity In The Southeastern Market
A Q&A with Amy Perez, assistant vice president of retail lending at Grow Financial Credit Union.
Browse Topics
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
A Credit Union Bond Beyond Bloodlines
Aaron Passman
For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.
Connection And Caring Matter As Much As Knowledge And Resources
Chris Howard
People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
A Return To Normal