What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Double Or Nothing
November 19, 2015
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Movement in the excess reserve rate could mean a major increase in income.
Highlights From Third Quarter 2015 Industry Performance
November 18, 2015
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Learn by how much the industry has increased its asset base, loans, shares, member relationships, and more.
3 Takeaways From Trendwatch 3Q 2015
November 18, 2015
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Third quarter performance data showcases credit union successes in lending and shares.
For Some, Efficiency Starts With Investing In-House
November 16, 2015
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Maroon Financial Credit Union lowered its efficiency ratio by generating more revenue from an expanded mortgage origination campaign.
Efficiency And Opportunity In The Southeastern Market
November 16, 2015
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A Q&A with Amy Perez, assistant vice president of retail lending at Grow Financial Credit Union.
When Is It Time To Update Your Brand?
November 16, 2015
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An outdated brand detracts from your bottom line. Here are four questions you should ask to determine whether your credit union needs a brand update.
Credit Union Lending Models
November 16, 2015
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Results from a Callahan & Associates online poll show which lending models lead to higher credit union performance.
Auto Lending Booms; Indirect Grows As A Channel Of Choice
November 13, 2015
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Indirect lending fuels double-digit growth in the auto portfolio.
Macy’s Blues
November 12, 2015
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Does bad news from the nation’s largest retail sales department store bring sad tidings for the holiday season?
Retain Loans And Increase Portfolio Yield With Online Loan Modification Services
November 9, 2015
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Making it easy to modify loans increases yield and revenue while building loyal relationships to last beyond the original note.
Highlights From Third Quarter 2015 Industry Performance
Learn by how much the industry has increased its asset base, loans, shares, member relationships, and more.
3 Takeaways From Trendwatch 3Q 2015
Third quarter performance data showcases credit union successes in lending and shares.
For Some, Efficiency Starts With Investing In-House
Maroon Financial Credit Union lowered its efficiency ratio by generating more revenue from an expanded mortgage origination campaign.
Efficiency And Opportunity In The Southeastern Market
A Q&A with Amy Perez, assistant vice president of retail lending at Grow Financial Credit Union.
When Is It Time To Update Your Brand?
An outdated brand detracts from your bottom line. Here are four questions you should ask to determine whether your credit union needs a brand update.
Credit Union Lending Models
Results from a Callahan & Associates online poll show which lending models lead to higher credit union performance.
Auto Lending Booms; Indirect Grows As A Channel Of Choice
Indirect lending fuels double-digit growth in the auto portfolio.
Macy’s Blues
Does bad news from the nation's largest retail sales department store bring sad tidings for the holiday season?
Retain Loans And Increase Portfolio Yield With Online Loan Modification Services
Making it easy to modify loans increases yield and revenue while building loyal relationships to last beyond the original note.
Browse Topics
Cost Pressures Are Changing Member Behavior
Savana Morie
First quarter data shows how rising costs are pushing consumers toward flexibility and reshaping borrowing and saving habits.
WSECU Invests In Innovation To Solve Pain Points
Marc Rapport
A dedicated CUSO holding company allows WSECU to move beyond building and back fintech partners it helps shape and scale.
Future Bets From Today’s Credit Unions
Marc Rapport
Industry leaders share how they approach fintech investment, balancing immediate needs with longer-term bets while keeping member value and mission at the center.
When Employees Own Culture, Service Follows
Savana Morie
Advancial FCU links internal service standards, employee feedback, and peer recognition to create a more consistent experience for both staff and members.
How MSUFCU Builds And Backs Fintech Solutions
Marc Rapport
MSUFCU takes a hands-on approach to fintech, piloting solutions through its in-house lab before scaling and backing them through a wholly owned CUSO.
Members Demand Digital, But They Want Branches, Too
Savana Morie
Affinity Plus FCU has a clear member service mantra: digital for daily, human when it’s hard. Its CEO and CFO share what that looks like in practice.
How A Holding Company Helps Service Credit Union Win At Fintech
Marc Rapport
The New Hampshire cooperative shares how its fintech arm, Service Ventures, evaluates investments, balances risk, and defines success.
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
A Credit Union Bond Beyond Bloodlines
Aaron Passman
For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.
Connection And Caring Matter As Much As Knowledge And Resources
Chris Howard
People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.
Double Or Nothing