What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Putting CECL Accounting To The Test
August 4, 2024
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Credit union CFOs say the new standard has created clear processes and more collaboration between finance and lending, while adding even more work to an age-old process.
Credit Card Spending Is Up. Is Your Program Competitive?
August 4, 2024
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With costs and regulatory pressures rising, many institutions are turning to an agent-issuing model to ensure members get superior service.
Tackle Margin Compression By Transforming Your Lending Operations
August 4, 2024
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A digital loan origination system can revolutionize a credit union’s lending process by boosting efficiency, minimizing risk, and enhancing the borrower experience.
5 Graphs That Explain Loan Demand
August 4, 2024
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From sky-high housing prices to increased credit card spending and beyond, these are the prime factors influencing today’s lending landscape.
Better Deposit Strategies Elevate Member Experience
July 28, 2024
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With deposits per branch up 50% in the past five years, many credit unions are redeploying staff to provide more holistic offerings such as financial counseling.
Langley FCU Offers Financial Refuge For Struggling Savers
July 28, 2024
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The Virginia cooperative bucks the CD trend with a high-rate savings product aimed at members who need help building budgetary resiliency.
NCUA’s New Fee-Reporting Rules: Your Questions Answered
July 28, 2024
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With “junk fees” in the crosshairs in Washington, Callahan takes a deep dive into how that revenue impacts the balance sheet and what the future could hold.
Navigating The Indirect Auto Loan Industry In A Competitive Market
July 28, 2024
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In this Q&A, CRIF Select President Jeremy Engbrecht explains how credit unions are navigating the competitive indirect auto loan industry.
Understanding Funds Transfer Pricing (FTP)
July 24, 2024
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If Net Interest Margin is the heart of a financial institution’s Net Income, then Funds Transfer Pricing is the heart of managing and improving Net Interest Margin.
Beating The Odds With Business Checking
July 22, 2024
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Greenwood and Metro Credit Unions are both reporting deposit growth far above the industry average, thanks in part to a focus on commercial accounts.
Putting CECL Accounting To The Test
Credit union CFOs say the new standard has created clear processes and more collaboration between finance and lending, while adding even more work to an ...
Credit Card Spending Is Up. Is Your Program Competitive?
With costs and regulatory pressures rising, many institutions are turning to an agent-issuing model to ensure members get superior service.
Tackle Margin Compression By Transforming Your Lending Operations
A digital loan origination system can revolutionize a credit union’s lending process by boosting efficiency, minimizing risk, and enhancing the borrower experience.
5 Graphs That Explain Loan Demand
From sky-high housing prices to increased credit card spending and beyond, these are the prime factors influencing today's lending landscape.
Better Deposit Strategies Elevate Member Experience
With deposits per branch up 50% in the past five years, many credit unions are redeploying staff to provide more holistic offerings such as financial ...
Langley FCU Offers Financial Refuge For Struggling Savers
The Virginia cooperative bucks the CD trend with a high-rate savings product aimed at members who need help building budgetary resiliency.
NCUA’s New Fee-Reporting Rules: Your Questions Answered
With “junk fees” in the crosshairs in Washington, Callahan takes a deep dive into how that revenue impacts the balance sheet and what the future ...
Navigating The Indirect Auto Loan Industry In A Competitive Market
In this Q&A, CRIF Select President Jeremy Engbrecht explains how credit unions are navigating the competitive indirect auto loan industry.
Understanding Funds Transfer Pricing (FTP)
If Net Interest Margin is the heart of a financial institution’s Net Income, then Funds Transfer Pricing is the heart of managing and improving Net ...
Beating The Odds With Business Checking
Greenwood and Metro Credit Unions are both reporting deposit growth far above the industry average, thanks in part to a focus on commercial accounts.
Browse Topics
6 Credit Union Executive Priorities For 2026
Jay Johnson
Credit union leaders want to know where peers are placing their focus. These six priorities reflect how leadership teams are responding to change with intention and clarity.
What’s Next For Credit Union Earnings?
Omar Shalabi
As margin support begins to fade, earnings performance is becoming more sensitive to revenue mix and harder to interpret through public reporting alone.
The Great Wealth Transfer Is Also A Relationship Transfer
Savana Morie
Harvard FCU combines digital estate planning with human financial guidance to support positive, proactive wealth transfer across generations.
The Lending Lag Is Real, And Here’s What Smaller Credit Unions Can Do About It
Callahan & Associates
Discover how small to midsize credit unions can weather the economic headwinds hitting their communities right now.
Fresh Risks For Financial Markets
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
What’s In A Name: AVP Of Member Insights
Aaron Passman
At Service Credit Union, Dave Widener connects data, strategy, and culture to shape better outcomes for members.
At Cardinal Credit Union, Small Investments Offer Big Financial Lessons
Aaron Passman
The Ohio-based cooperative has partnered with a fintech to offer fractional investing as part of its financial education curriculum in local schools.
How Compensation Blind Spots Impact CEO Retention And Succession
Callahan & Associates
Seven questions credit union board members should ask to ensure alignment on executive benefit plan goals.
What Makes Good AI Policy? Start With Curiosity And Accountability.
Marc Rapport
As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.
Governance And Guardrails Help Credit Unions Navigate AI
Aaron Passman
How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.