What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Credit Union Industry At-A-Glance (1Q18)
July 1, 2018
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Credit unions added 4.7 million net new members in the past 12 months, and the NCUA’s equity distribution helped push ROA to 0.90%. What else happened in the first quarter?
Say Anything: Why Prospective Employees Are Ghosting Prospective Employers
June 28, 2018
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Low unemployment, worker shortages, and normalized bad behavior has given rise to a new trend.
Speak For Yourself
June 18, 2018
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Five can’t-miss data points this week on CreditUnions.com.
1Q18 Data Shows More Members And Better Product Penetration
June 18, 2018
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Positive net member growth and product penetration paint a pretty picture of the credit union movement’s progress.
European Political Concerns Spark Volatility
June 6, 2018
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This insightful monthly market commentary will help you look beyond the headlines to better understand what is driving the current market trends that could impact your credit union’s investment portfolio.
Farming For Autos
June 4, 2018
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New economic realities pushed SouthPoint Financial to expand into other segments of its loan portfolio. Here’s how it handled the exponential growth that followed.
Disruption And Table Jumping At Drive ’18
June 4, 2018
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Speakers at the annual CU Direct conference talk about today’s business environment and tomorrow’s recession.
More About The Member Experience
May 29, 2018
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Five can’t-miss data points this week on CreditUnions.com.
What Is The Largest Segment Of The Credit Union Investment Portfolio?
May 28, 2018
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Take this industry performance pop quiz from Callahan & Associates to learn about trends in credit union investments.
1Q18 Trendwatch
May 22, 2018
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This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
Credit Union Industry At-A-Glance (1Q18)
Credit unions added 4.7 million net new members in the past 12 months, and the NCUA’s equity distribution helped push ROA to 0.90%. What else ...
Say Anything: Why Prospective Employees Are Ghosting Prospective Employers
Low unemployment, worker shortages, and normalized bad behavior has given rise to a new trend.
1Q18 Data Shows More Members And Better Product Penetration
Positive net member growth and product penetration paint a pretty picture of the credit union movement’s progress.
Farming For Autos
New economic realities pushed SouthPoint Financial to expand into other segments of its loan portfolio. Here’s how it handled the exponential growth that followed.
Disruption And Table Jumping At Drive ’18
Speakers at the annual CU Direct conference talk about today’s business environment and tomorrow’s recession.
More About The Member Experience
Five can’t-miss data points this week on CreditUnions.com.
What Is The Largest Segment Of The Credit Union Investment Portfolio?
Take this industry performance pop quiz from Callahan & Associates to learn about trends in credit union investments.
1Q18 Trendwatch
This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
Browse Topics
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
A Credit Union Bond Beyond Bloodlines
Aaron Passman
For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.
Connection And Caring Matter As Much As Knowledge And Resources
Chris Howard
People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
European Political Concerns Spark Volatility