The Affordability Crisis Is Reshaping Credit Union Balance Sheets
Members are struggling with an affordability crisis that is changing how they manage debt, and new behaviors are showing up across the credit union loan portfolio.
Members are struggling with an affordability crisis that is changing how they manage debt, and new behaviors are showing up across the credit union loan portfolio.
A handful of regional credit unions pair up with the GoWest Foundation to offer 100% financing for eligible borrowers.
Delinquency and charge-offs are up for credit unions. Does that spell trouble, or is it an opportunity to help members in need?
Wings Financial’s member-focused approach to lending helps it tackle high mortgage rates.
Credit unions in 2024 leveraged data, mobile branches, and innovative housing solutions to empower underserved communities, foster diversity, and create lasting member connections.
Higher interest rates have forced members to pick and choose which debts to repay and which to postpone, which doesn’t fare well for revolving products.
Credit union leaders share how they navigate a successful VA loan program and address challenges veterans face.
The economy feels pretty bleak to young consumers, with homeownership seeming permanently out of reach. Some credit unions are taking steps to combat that pessimism.
Discover how Liberty FCU and Veridian Credit Union are successfully increasing mortgage portfolios with strategies tailored to Gen Z and millennials.
From sky-high housing prices to increased credit card spending and beyond, these are the prime factors influencing today’s lending landscape.

From new attitudes to new ways of thinking about service delivery, here’s a look at the first day of the industry’s biggest event.

Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.

From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.

An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.

The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.

Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.

CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.

Fraud is increasing and becoming more sophisticated – and it’s often not caught until it’s too late.

A look at year-end performance trends reveals how earnings, affordability pressures, and asset quality are redefining the operating environment heading into 2026.