JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
How To Create A Culture Of Accountability
August 29, 2016
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Seven core cultural beliefs at Vantage West Credit Union shapes a future of “deliberate success.”
Yellen Eve
August 25, 2016
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The world is nervously awaiting Janet Yellen’s speech tomorrow, but the over-hyped event will not live up to expectations.
CUbroadcast Highlights Callahan’s Leadership Team Development Program
August 25, 2016
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In episode No. 625, Callahan vice president Chris Howard and Mike Lawson discuss what credit unions can gain from a team-focused approach to development.
A Team Solution To The Payday Lending Problem
August 22, 2016
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Redstone Federal Credit Union combines risk and reward in its counseling-lending program and casts a wary eye at proposed CFPB changes in short-term loan regs.
7 Common Barriers And Common Sense Solutions To Effective Project Management
August 16, 2016
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Common barriers and common sense solutions to help credit unions get ahead of the competition and get past those barriers to achieve the results they want.
Changing The HR Culture, One Coaching Session At A Time
August 15, 2016
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Patriot Federal Credit Union has replaced annual reviews with quarterly coaching sessions that focus on value and values.
3 Must-Haves For Every Credit Union Annual Report
August 15, 2016
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As strategic planning season rolls in, consider what metrics will showcase the credit union to members, the board, and the community.
Performance Management That Puts Staff In The Driver’s Seat
August 15, 2016
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Eastman Credit Union’s focus on continuous coaching and development allows employees to take charge of their own career.
What Does A Credit Union Annual Review Look Like?
August 15, 2016
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This week, CreditUnions.com shows how some credit unions conduct annual reviews — and one credit union that doesn’t.
How Firefighters First Credit Union Plans To Hit $1 Million In Net Income
August 8, 2016
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The Los Angeles-based credit union sees a bright future for its “non-punitive” insurance option.
How To Create A Culture Of Accountability
Seven core cultural beliefs at Vantage West Credit Union shapes a future of "deliberate success."
CUbroadcast Highlights Callahan’s Leadership Team Development Program
In episode No. 625, Callahan vice president Chris Howard and Mike Lawson discuss what credit unions can gain from a team-focused approach to development.
A Team Solution To The Payday Lending Problem
Redstone Federal Credit Union combines risk and reward in its counseling-lending program and casts a wary eye at proposed CFPB changes in short-term loan regs. ...
7 Common Barriers And Common Sense Solutions To Effective Project Management
Common barriers and common sense solutions to help credit unions get ahead of the competition and get past those barriers to achieve the results they ...
Changing The HR Culture, One Coaching Session At A Time
Patriot Federal Credit Union has replaced annual reviews with quarterly coaching sessions that focus on value and values.
3 Must-Haves For Every Credit Union Annual Report
As strategic planning season rolls in, consider what metrics will showcase the credit union to members, the board, and the community.
Performance Management That Puts Staff In The Driver’s Seat
Eastman Credit Union's focus on continuous coaching and development allows employees to take charge of their own career.
What Does A Credit Union Annual Review Look Like?
This week, CreditUnions.com shows how some credit unions conduct annual reviews — and one credit union that doesn't.
How Firefighters First Credit Union Plans To Hit $1 Million In Net Income
The Los Angeles-based credit union sees a bright future for its “non-punitive” insurance option.
Browse Topics
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?
New Highs For Equity Markets Despite Iran And Oil Prices
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
New Graduates Face A Cautious Job-Hiring Landscape
Tony Waltrich
Today’s job market is shaped by skills based expectations, with employers slowing entry level hiring and placing greater emphasis on applied experience.
A Credit Union Journey Into Cryptocurrency And Stablecoins
Savana Morie
St. Cloud Financial is betting on digital assets to protect member relationships and future relevance. It’s picked up lessons for other leaders along the way.
Balancing Growth And Risk In Uncertain Lending Environments
Callahan & Associates
Traditional risk tools alone aren’t enough. Portfolio protection must evolve to meet members within the lending experience itself.
The Line Between Growth And Impact Was Blurry. Wright-Patt Decided To Redraw It.
Savana Morie
The Ohio cooperative is refining the role of its foundation to clarify what belongs within the credit union and what belongs under its charitable arm, strengthening focus and long term strategy for both.
Smarter Scheduling Delivers Faster Service And Lower Costs For 4Front Credit Union
Callahan & Associates
The credit union migrated its on-premises contact center and implemented workforce management software to maximize efficiency, minimize costs, and provide a better member experience.
Yellen Eve