JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Small Loans Make A Big Impact In New Mexico
January 5, 2022
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Nusenda Credit Union works with community partners to identify and support borrowers shut out of traditional lending.
Arlington Community Sets The PACE For Sustainability
January 5, 2022
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The Virginia cooperative leverages a government-guaranteed loans program to help local business owners make an environmental difference.
What’s In A Name: Vice President Of Strategic Initiatives And Impact
January 3, 2022
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At Together Credit Union, ensuring pillars aren’t silos is at the heart of creating a change culture based on data and collaboration.
What Is Community Impact? Callahan Has The Data.
January 3, 2022
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Collecting data for the Impact Framework, Callahan & Associates has learned impact varies depending on institution and community — and that’s OK.
Seattle Credit Unions Invest Together In Affordable Housing
November 22, 2021
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Five cooperatives provide the final piece of public-private funding needed to launch a 277-unit project in suburban King County.
When It Comes To Supporting Members, Education Is Key
November 22, 2021
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Financial literacy is a strong priority for credit unions, which offer general counseling in various areas of finance as well as a variety of topical education.
Mapping Your Members: Identifying The Underserved
November 9, 2021
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This session takes on how to use public data and combine it with internal data in Tableau to map underserved members.
Are Credit Unions Having A Meaningful Impact On Employees?
November 8, 2021
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Focusing on front-line employees helps credit unions better serve their members and communities.
Student Internships In The Age Of Virtual Staffing
October 29, 2021
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After adopting a virtual model for its college internship program, UFCU continued to build out financial wellness counseling, networking, and scholarship components.
Rebuilding Community One Mortgage At A Time
October 29, 2021
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How a loan consortium in La Crosse, WI, aims to rebuild downtown and keep college students in state.
Small Loans Make A Big Impact In New Mexico
Nusenda Credit Union works with community partners to identify and support borrowers shut out of traditional lending.
Arlington Community Sets The PACE For Sustainability
The Virginia cooperative leverages a government-guaranteed loans program to help local business owners make an environmental difference.
What’s In A Name: Vice President Of Strategic Initiatives And Impact
At Together Credit Union, ensuring pillars aren’t silos is at the heart of creating a change culture based on data and collaboration.
Seattle Credit Unions Invest Together In Affordable Housing
Five cooperatives provide the final piece of public-private funding needed to launch a 277-unit project in suburban King County.
When It Comes To Supporting Members, Education Is Key
Financial literacy is a strong priority for credit unions, which offer general counseling in various areas of finance as well as a variety of topical ...
Mapping Your Members: Identifying The Underserved
This session takes on how to use public data and combine it with internal data in Tableau to map underserved members.
Are Credit Unions Having A Meaningful Impact On Employees?
Focusing on front-line employees helps credit unions better serve their members and communities.
Student Internships In The Age Of Virtual Staffing
After adopting a virtual model for its college internship program, UFCU continued to build out financial wellness counseling, networking, and scholarship components.
Rebuilding Community One Mortgage At A Time
How a loan consortium in La Crosse, WI, aims to rebuild downtown and keep college students in state.
Browse Topics
New Highs For Equity Markets Despite Iran And Oil Prices
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
A Credit Union Journey Into Cryptocurrency And Stablecoins
Savana Morie
St. Cloud Financial is betting on digital assets to protect member relationships and future relevance. It’s picked up lessons for other leaders along the way.
Balancing Growth And Risk In Uncertain Lending Environments
Callahan & Associates
Traditional risk tools alone aren’t enough. Portfolio protection must evolve to meet members within the lending experience itself.
The Line Between Growth And Impact Was Blurry. Wright-Patt Decided To Redraw It.
Savana Morie
The Ohio cooperative is refining the role of its foundation to clarify what belongs within the credit union and what belongs under its charitable arm, strengthening focus and long term strategy for both.
Smarter Scheduling Delivers Faster Service And Lower Costs For 4Front Credit Union
Callahan & Associates
The credit union migrated its on-premises contact center and implemented workforce management software to maximize efficiency, minimize costs, and provide a better member experience.
The 84-Month Trap: How Negative Equity Is Quietly Undermining Your Auto Portfolio
Callahan & Associates
A new approach to vehicle affordability for credit unions.
2 Tactics To Increase Young Member Engagement
Aaron Passman
Youth banking programs, in-school branches, and a warm handoff to adulthood builds habits and relationships that last well beyond graduation.
New Graduates Face A Cautious Job-Hiring Landscape
Tony Waltrich
Today’s job market is shaped by skills based expectations, with employers slowing entry level hiring and placing greater emphasis on applied experience.
Don’t Wait For Data. FirstLook Analysis Is Available Today.
Callahan & Associates
Callahan & Associates provides an early look at quarterly performance results. Sneak a peek at the latest trends here.
The Merchant Services Advantage For Credit Unions
Callahan & Associates
Payment capabilities increasingly shape how business owners evaluate their primary financial institution
What Is Community Impact? Callahan Has The Data.