JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
What’s In A Name: Community Inclusion Manager
February 10, 2020
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At Veridian Credit Union, Angela Weekley is nearing a decade of building bridges between cooperative and community.
Putting Portland Rentals Within Reach
February 4, 2020
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Consolidated Community Credit Union includes a security deposit loan among its package of new mortgage products that address the housing crunch in the Northwestern city’s market.
Best Of January 2020
February 4, 2020
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Welcome to the 2020s. Based on January traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
How Green Can You Go? VSECU Is All-In On Energy-Savings Lending.
January 28, 2020
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Tree-hugging roots run deep at the Vermont credit union, which offers an array of lending and deposit products aimed at fighting climate change.
How Excite Credit Union Primes The Pump For College Education
January 27, 2020
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The Silicon Valley credit union plans to create “a college mindset” with a $25-a-pop savings plan.
Losing The ‘Loan,’ Learning From Blackrock, And Leadership In The Tar Heel State
January 21, 2020
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Five can’t-miss data points this week on CreditUnions.com.
How To Foster A New Culture Across The Credit Union
January 20, 2020
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When Commonwealth Credit Union rolled out Team 1, it took explicit steps to ensure the new culture would take root and flourish at the Kentucky cooperative.
Jama Campbell On Leadership
January 20, 2020
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The SECU Foundation executive director applies the solution-focused philosophy of leadership she learned in the trenches to the community impact work she now leads.
What Has The World Come To: Inspiration From The CEO Of BlackRock
January 20, 2020
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More purpose trumps maximizing profit at the world’s largest asset manager. Member-owned financial cooperatives should take note.
High Rates, High Trust Nets High Returns For Latino Community Credit Union
January 13, 2020
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The North Carolina cooperative generates strong deposits to fuel a humming lending machine.
What’s In A Name: Community Inclusion Manager
At Veridian Credit Union, Angela Weekley is nearing a decade of building bridges between cooperative and community.
Putting Portland Rentals Within Reach
Consolidated Community Credit Union includes a security deposit loan among its package of new mortgage products that address the housing crunch in the Northwestern city’s ...
Best Of January 2020
Welcome to the 2020s. Based on January traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
How Green Can You Go? VSECU Is All-In On Energy-Savings Lending.
Tree-hugging roots run deep at the Vermont credit union, which offers an array of lending and deposit products aimed at fighting climate change.
How Excite Credit Union Primes The Pump For College Education
The Silicon Valley credit union plans to create “a college mindset” with a $25-a-pop savings plan.
Losing The ‘Loan,’ Learning From Blackrock, And Leadership In The Tar Heel State
Five can't-miss data points this week on CreditUnions.com.
How To Foster A New Culture Across The Credit Union
When Commonwealth Credit Union rolled out Team 1, it took explicit steps to ensure the new culture would take root and flourish at the Kentucky ...
Jama Campbell On Leadership
The SECU Foundation executive director applies the solution-focused philosophy of leadership she learned in the trenches to the community impact work she now leads.
High Rates, High Trust Nets High Returns For Latino Community Credit Union
The North Carolina cooperative generates strong deposits to fuel a humming lending machine.
Browse Topics
The Case For Marketing That Doesn’t Lead With The Credit Union
Savana Morie
Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.
Exit Interview: Deb Vollmer
Aaron Passman
The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.
How Affinity FCU Became A Financial First Responder
Callahan & Associates
The New Jersey-New York metro credit union shares how a wellbeing-led strategy ensures members know where to turn first when life gets difficult.
Running With Scissors: The Bold Side Of Personalization
Callahan & Associates
To become skilled at personalization, credit unions must stop making assumptions about what resonates with members and start leveraging data to be sure.
A Short Guide To Compliance With The New Succession Planning Rule
Jennie Boden
Check all the right boxes while tying your credit union compliance efforts to strategy.
Industry Intelligence For Credit Union Leaders
Callahan & Associates
Looking for quarterly data coverage, expert analysis, lessons from leading credit unions, and more? Callahan has it covered. Comparing top-level performance and digging into the details has never been easier.
10 Credit Unions That Top The Charts In Member Value
William Hunt
Callahan & Associates spotlights credit unions that return more value to members.
Engagement Is Not A Perk. It Is A Strategy.
A. Jerome Fowlkes
Langley FCU asked what it would take to be a truly exceptional workplace, and it shares four ways to get there.
The Opportunity For Credit Unions In NCUA’s New Succession Planning Rule
Jennie Boden
Make your succession plan strategic and give it ‘teeth’ to reap the benefits of stronger governance and more effective C-suite leadership.
How A Child Savings Account Program Is Shaping Futures In Harbor Beach
Savana Morie
A public-private partnership in Michigan aims to influence opportunities after high school via a child savings account that provides yearly deposits and every reason to imagine what comes after graduation.
What Has The World Come To: Inspiration From The CEO Of BlackRock