GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
What’s In A Name: Director Of Financial Inclusion And Community Engagement
Steph Harrill Kyle helps UW Credit Union take a holistic approach to doing business by the cooperative principles.
How To Measure Mission
A dashboard at Marine Credit Union helps the Wisconsin cooperative focus on member and community impact.
Jim Minge On Leadership
January 21, 2019
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The CEO of Texas Trust Credit Union talks about what he’s learned through the years, how he found his way from auditor to credit union CEO, and why there’s no room for a big ego when it comes to helping members.
Great Hires And Tough Decisions
January 14, 2019
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Five can’t-miss data points this week on CreditUnions.com.
What’s In A Name: Chief Experience Officer
January 14, 2019
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Stacy Armijo works across her enterprise and the community to promote member service and brand awareness at Amplify Credit Union.
Are Your People Prepared?
January 8, 2019
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A family reunion fracas spurs some thought about why it’s important to prepare everyone in an organization to tell its story.
How To Prioritize Strategy In 2019
January 8, 2019
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A solid strategy helps credit unions make the most difficult of business decisions: Choosing what not to do.
How To Capitalize On Member Intelligence
January 7, 2019
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The power of data analytics to inform and personalize credit union outreach represents a new frontier for member service.
4 Opportunities For 2019
January 7, 2019
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This past year, leaders at Callahan & Associates have noted several recurring themes that the firm has identified as opportunities for 2019.
The Importance Of Collaboration In 2019
January 1, 2019
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Credit unions must deliver ever-greater value to their members. This requires constant investment that is made easier, and more successful, by collaboration.
New Year’s Resolution: Build A Better Member Onboarding Program
December 31, 2018
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BECU used member insights to rebuild its onboarding process, acclimating members to the credit union in one-third of the time.
Best Of December 2018
December 31, 2018
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Based on December traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Jim Minge On Leadership
The CEO of Texas Trust Credit Union talks about what he’s learned through the years, how he found his way from auditor to credit union ...
Great Hires And Tough Decisions
Five can't-miss data points this week on CreditUnions.com.
What’s In A Name: Chief Experience Officer
Stacy Armijo works across her enterprise and the community to promote member service and brand awareness at Amplify Credit Union.
How To Prioritize Strategy In 2019
A solid strategy helps credit unions make the most difficult of business decisions: Choosing what not to do.
How To Capitalize On Member Intelligence
The power of data analytics to inform and personalize credit union outreach represents a new frontier for member service.
4 Opportunities For 2019
This past year, leaders at Callahan & Associates have noted several recurring themes that the firm has identified as opportunities for 2019.
The Importance Of Collaboration In 2019
Credit unions must deliver ever-greater value to their members. This requires constant investment that is made easier, and more successful, by collaboration.
New Year’s Resolution: Build A Better Member Onboarding Program
BECU used member insights to rebuild its onboarding process, acclimating members to the credit union in one-third of the time.
Best Of December 2018
Based on December traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
Browse Topics
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.
Financial Nihilism Is Real, But How Can Credit Unions Respond?
Andrew Lepczyk
When money stops making sense, people suffer a crisis of financial confidence. Now’s the time to reconnect with members to help them establish long-term stability.
Exit Interview: Cheryl Sio, MembersAlliance Credit Union
Marc Rapport
From the teller line to the corner office, CEO Cheryl Sio’s story spans five decades of industry transformation and enduring leadership lessons.
What Was Once A Safe Corner Of Credit Union Portfolios Is Now A Source Of Pain
Callahan & Associates
Structured protection strategies provide potentially higher long-term total returns than bonds while muting the volatility and downside risk traditionally associated with equities.
Jim Morrell On Leadership
Aaron Passman
The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket court shape a culture of inclusive banking that serves members and employees.
2026 Begins With Market Sentiment Similar To 2025
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
How AI Is Shaping HR For The Next Era
Marc Rapport
Four executives share how they are skilling up and soothing nerves as they navigate the AI revolution in real time.
Now’s The Time For Credit Union Succession Planning
Aaron Passman
The future of leadership starts now. This week, CreditUnions.com is diving into the strategies shaping tomorrow’s talent: from a bold overhaul of succession planning to how credit unions are tackling the AI skills gap.
Is Your Credit Union Making Time For Leadership Development?
Andrew Lepczyk
Assessing skills gaps among leaders and providing time to complete training are major hurdles today, but strong leadership development strategies are essential in building a future-ready credit union.
Aligning Recruitment Efforts With Boardroom Value
Jennie Boden
A report from Quantum Governance reveals a gap between board recruitment priorities and the most valuable skills in governance.
Are Your People Prepared?