JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Fostering Foundation Support From Branch To Board
December 16, 2019
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The SECU Foundation relies on personnel and resources from across its parent credit union to increase capacity and visibility.
How Does A Charter Change Affect Credit Union Performance?
December 16, 2019
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Data from Callahan & Associates documents the performance in four key areas for credit unions that have made a charter change over the past decade.
Why Credit Unions Should Lead With Purpose In 2020
December 12, 2019
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Join Callahan & Associates for an informational webinar about Sustainable Business Strategy With Rebecca Henderson. Learn how to join the January 2020 cohort, designed to help teach leaders how to drive business results with a strategy based around purpose.
Chief Data Officer, Christmas Clubs, Better Blogging
December 9, 2019
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Five can’t-miss data points this week on CreditUnions.com.
Making Foundational Change $1 At A Time
December 9, 2019
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Funded by members, the SECU Foundation works closely with its vast branch network to balance giving and impact from the mountains to the sea.
A Nod To Clients And All The Credit Unions That Measure Member Value
December 2, 2019
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Callahan clients comprise majority of top credit unions in America.
3 CEOs Dish On Managing The Managers Of Technology
December 2, 2019
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Putting tech tools into play, and into their proper place, requires following strategy and letting the experts do the leg work.
A Staffing Strategy With Social Benefits
November 25, 2019
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Locating call centers across its North Carolina footprint maximizes building space for SECU and provides jobs in high unemployment areas.
10 Reasons To Give Thanks For The Credit Union Movement
November 25, 2019
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Before they were hashtags, the concepts of #payitforward and #GivingTuesday were entrenched in the ethos of the industry.
How Martin Eakes Became The Most Hated Man In America (By Payday Lenders)
November 18, 2019
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The CEO of the Self-Help credit unions uses secondary capital to fight predatory lending and protect financially vulnerable consumers.
Fostering Foundation Support From Branch To Board
The SECU Foundation relies on personnel and resources from across its parent credit union to increase capacity and visibility.
How Does A Charter Change Affect Credit Union Performance?
Data from Callahan & Associates documents the performance in four key areas for credit unions that have made a charter change over the past decade.
Why Credit Unions Should Lead With Purpose In 2020
Join Callahan & Associates for an informational webinar about Sustainable Business Strategy With Rebecca Henderson. Learn how to join the January 2020 cohort, designed to ...
Chief Data Officer, Christmas Clubs, Better Blogging
Five can't-miss data points this week on CreditUnions.com.
Making Foundational Change $1 At A Time
Funded by members, the SECU Foundation works closely with its vast branch network to balance giving and impact from the mountains to the sea.
A Nod To Clients And All The Credit Unions That Measure Member Value
Callahan clients comprise majority of top credit unions in America.
3 CEOs Dish On Managing The Managers Of Technology
Putting tech tools into play, and into their proper place, requires following strategy and letting the experts do the leg work.
A Staffing Strategy With Social Benefits
Locating call centers across its North Carolina footprint maximizes building space for SECU and provides jobs in high unemployment areas.
10 Reasons To Give Thanks For The Credit Union Movement
Before they were hashtags, the concepts of #payitforward and #GivingTuesday were entrenched in the ethos of the industry.
How Martin Eakes Became The Most Hated Man In America (By Payday Lenders)
The CEO of the Self-Help credit unions uses secondary capital to fight predatory lending and protect financially vulnerable consumers.
Browse Topics
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
A Credit Union Bond Beyond Bloodlines
Aaron Passman
For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.
Connection And Caring Matter As Much As Knowledge And Resources
Chris Howard
People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.