JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
3.3 Billion Ways To Showcase The Credit Union Difference
October 15, 2018
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Credit unions across the country offer members better rates, reduced fees, and other patronage perks. That’s something to celebrate.
International Credit Union Day 2018 Giveback: Clark County
October 15, 2018
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On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union difference.
International Credit Union Day 2018 Giveback: PSECU
October 15, 2018
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On the platinum anniversary of International Credit Union Day, we look at how some credit unions are offering patronage perks to showcase the credit union difference.
International Credit Union Day 2018 Giveback: American 1
October 15, 2018
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On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union difference.
Strategic Planning Is More Than A Fall Weekend
October 15, 2018
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Taking time throughout the year to discuss the credit union’s strategic direction will help leaders address changes to the landscape as they occur.
Incentives For Purpose, Money Market Rates, And 5-Star Reviews
October 8, 2018
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Five can’t-miss data points this week on CreditUnions.com.
An Incentive For Purpose, Not Personal Gain
October 8, 2018
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Affinity Plus Federal Credit Union redirects incentive payouts on ancillary loan services to contribute to foundation funding.
Best Of September 2018
October 8, 2018
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Based on September traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
This Season, Don’t Fall Back On The ‘Old Reliables’
September 24, 2018
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Challenging the reticent and pushing for actionable insight from naysayers can enliven a stagnant feedback loop and push company culture forward.
Fewer Branches, Doubled Assets, And Self-Service
September 24, 2018
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Five can’t-miss data points this week on CreditUnions.com.
3.3 Billion Ways To Showcase The Credit Union Difference
Credit unions across the country offer members better rates, reduced fees, and other patronage perks. That’s something to celebrate.
International Credit Union Day 2018 Giveback: Clark County
On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union ...
International Credit Union Day 2018 Giveback: PSECU
On the platinum anniversary of International Credit Union Day, we look at how some credit unions are offering patronage perks to showcase the credit union ...
International Credit Union Day 2018 Giveback: American 1
On the platinum anniversary of International Credit Union Day, CreditUnions.com looks at how different credit unions return value to members to showcase the credit union ...
Incentives For Purpose, Money Market Rates, And 5-Star Reviews
Five can't-miss data points this week on CreditUnions.com.
An Incentive For Purpose, Not Personal Gain
Affinity Plus Federal Credit Union redirects incentive payouts on ancillary loan services to contribute to foundation funding.
Best Of September 2018
Based on September traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.
This Season, Don’t Fall Back On The ‘Old Reliables’
Challenging the reticent and pushing for actionable insight from naysayers can enliven a stagnant feedback loop and push company culture forward.
Fewer Branches, Doubled Assets, And Self-Service
Five can't-miss data points this week on CreditUnions.com.
Browse Topics
6 Credit Union Executive Priorities For 2026
Jay Johnson
Credit union leaders want to know where peers are placing their focus. These six priorities reflect how leadership teams are responding to change with intention and clarity.
What’s Next For Credit Union Earnings?
Omar Shalabi
As margin support begins to fade, earnings performance is becoming more sensitive to revenue mix and harder to interpret through public reporting alone.
The Great Wealth Transfer Is Also A Relationship Transfer
Savana Morie
Harvard FCU combines digital estate planning with human financial guidance to support positive, proactive wealth transfer across generations.
The Lending Lag Is Real, And Here’s What Smaller Credit Unions Can Do About It
Callahan & Associates
Discover how small to midsize credit unions can weather the economic headwinds hitting their communities right now.
Fresh Risks For Financial Markets
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
What’s In A Name: AVP Of Member Insights
Aaron Passman
At Service Credit Union, Dave Widener connects data, strategy, and culture to shape better outcomes for members.
At Cardinal Credit Union, Small Investments Offer Big Financial Lessons
Aaron Passman
The Ohio-based cooperative has partnered with a fintech to offer fractional investing as part of its financial education curriculum in local schools.
How Compensation Blind Spots Impact CEO Retention And Succession
Callahan & Associates
Seven questions credit union board members should ask to ensure alignment on executive benefit plan goals.
What Makes Good AI Policy? Start With Curiosity And Accountability.
Marc Rapport
As credit unions move from experimentation to adoption, leaders offer firsthand knowledge on what separates weak policies from strong ones that actually work.
Governance And Guardrails Help Credit Unions Navigate AI
Aaron Passman
How Members Cooperative focuses on structure, oversight, and clear expectations to ensure AI supports, not undermines, long term strategy.
Strategic Planning Is More Than A Fall Weekend