Impact/Purpose

Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.

Top Impact/Purpose Articles

Rod Flowers On Leadership

The vice president of human resources at SECU of Maryland shares insights on managing HR through organizational change, branch modernization, and shifts in brand and culture.

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Yellen Eve

The world is nervously awaiting Janet Yellen’s speech tomorrow, but the over-hyped event will not live up to expectations.

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Credit Union Industry Commentary

Five Corporate Estates Gain $570.1 Million In Second Quarter, But NCUA Secrecy Remains

The latest news should be good for credit unions invested in the failed corporates, but lack of regulator clarity makes it hard to know what's ...
Features

Rod Flowers On Leadership

The vice president of human resources at SECU of Maryland shares insights on managing HR through organizational change, branch modernization, and shifts in brand and ...
Industry Insights

New Cultures, Member Relationships, Leadership Styles

This week, CreditUnions.com profiles a new culture in Arizona, small dollar loans in New Mexico, and data insights nationwide.
Features

Why Nusenda Partners With Local Organizations To Vet Small-Dollar Loans

The New Mexico credit union puts community capital and cooperative principles to work.
Features

How To Create A Culture Of Accountability

Seven core cultural beliefs at Vantage West Credit Union shapes a future of "deliberate success."
Credit Union Industry Commentary

Yellen Eve

The world is nervously awaiting Janet Yellen’s speech tomorrow, but the over-hyped event will not live up to expectations.
Industry Insights

CUbroadcast Highlights Callahan’s Leadership Team Development Program

In episode No. 625, Callahan vice president Chris Howard and Mike Lawson discuss what credit unions can gain from a team-focused approach to development.
Features

A Team Solution To The Payday Lending Problem

Redstone Federal Credit Union combines risk and reward in its counseling-lending program and casts a wary eye at proposed CFPB changes in short-term loan regs. ...
Features

7 Common Barriers And Common Sense Solutions To Effective Project Management

Common barriers and common sense solutions to help credit unions get ahead of the competition and get past those barriers to achieve the results they ...
Features

Changing The HR Culture, One Coaching Session At A Time

Patriot Federal Credit Union has replaced annual reviews with quarterly coaching sessions that focus on value and values.

Exit Interview: Deb Vollmer

The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.

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