JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Together We Advance To The Internet Of Things
February 23, 2016
No Comments
This weeks Governmental Affairs Conference once again demonstrated the movement’s ability to mix purpose with innovation, the old and the new.
Together We Advance … To The Internet Of Things
February 23, 2016
No Comments
This week’s Governmental Affairs Conference once again demonstrated the movement’s ability to mix purpose with innovation, the old and the new.
To Serve And Prosper
February 22, 2016
No Comments
Credit unions need to value service as much as profitability and be able to show it.
4 Ways To Deliver A Superior Experience In The Virtual World
February 22, 2016
No Comments
In today’s world of same-day service and immediate gratification, these credit unions are using new delivery channels and transaction capabilities to exceed member expectations.
3 Takeaways From Trendwatch 4Q 2015
February 17, 2016
No Comments
Fourth quarter performance data showcases a milestone year, with growing momentum for credit unions and unprecedented value being generated among their membership.
How Piedmont Advantage Leverages Giving Back
February 16, 2016
No Comments
The North Carolina credit union maintains a strong focus, broad reach, and internal control on social responsibility efforts.
Your Charter Is Your DNA
February 15, 2016
No Comments
Credit unions with closed charters, community charters, or a little of both have fundamentally different DNA. These three articles illustrate how they succeed in different ways.
A Contest That Shows The Money And Much More
February 15, 2016
No Comments
How a Massachusetts credit union urges its community to get out the vote to shed light on local nonprofits.
10 Credit Union Leaders In Dividend Payout
February 15, 2016
No Comments
Credit unions distributed more than $5 billion in member dividends in 2015. Which cooperatives lead the industry?
Hispanic “Together We Advance” Credit Union Seal Goes National
February 11, 2016
No Comments
Juntos Avanzamos program grows from its Texas roots as a way to light the path to safe banking for Hispanic consumers.
Together We Advance To The Internet Of Things
This weeks Governmental Affairs Conference once again demonstrated the movement's ability to mix purpose with innovation, the old and the new.
Together We Advance … To The Internet Of Things
This week’s Governmental Affairs Conference once again demonstrated the movement's ability to mix purpose with innovation, the old and the new.
4 Ways To Deliver A Superior Experience In The Virtual World
In today’s world of same-day service and immediate gratification, these credit unions are using new delivery channels and transaction capabilities to exceed member expectations.
3 Takeaways From Trendwatch 4Q 2015
Fourth quarter performance data showcases a milestone year, with growing momentum for credit unions and unprecedented value being generated among their membership.
How Piedmont Advantage Leverages Giving Back
The North Carolina credit union maintains a strong focus, broad reach, and internal control on social responsibility efforts.
Your Charter Is Your DNA
Credit unions with closed charters, community charters, or a little of both have fundamentally different DNA. These three articles illustrate how they succeed in different ...
A Contest That Shows The Money And Much More
How a Massachusetts credit union urges its community to get out the vote to shed light on local nonprofits.
10 Credit Union Leaders In Dividend Payout
Credit unions distributed more than $5 billion in member dividends in 2015. Which cooperatives lead the industry?
Hispanic “Together We Advance” Credit Union Seal Goes National
Juntos Avanzamos program grows from its Texas roots as a way to light the path to safe banking for Hispanic consumers.
Browse Topics
A Rewards Program That Relies On Relationships, Not Usage
Savana Morie
Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.
Innovations Financial Bets Big On Small Business Lending
Aaron Passman
CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.
How Marine Credit Union Shifted Its Foundation From Siloed To Symbiotic
Savana Morie
By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
How Today’s Market Is Stress-Testing Credit Union And Bank Earnings Models
Andrew Lepczyk
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.
The Case For Marketing That Doesn’t Lead With The Credit Union
Savana Morie
Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.
Exit Interview: Deb Vollmer
Aaron Passman
The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.
How Affinity FCU Became A Financial First Responder
Callahan & Associates
The New Jersey-New York metro credit union shares how a wellbeing-led strategy ensures members know where to turn first when life gets difficult.
Running With Scissors: The Bold Side Of Personalization
Callahan & Associates
To become skilled at personalization, credit unions must stop making assumptions about what resonates with members and start leveraging data to be sure.
A Short Guide To Compliance With The New Succession Planning Rule
Jennie Boden
Check all the right boxes while tying your credit union compliance efforts to strategy.
Industry Intelligence For Credit Union Leaders
Callahan & Associates
Looking for quarterly data coverage, expert analysis, lessons from leading credit unions, and more? Callahan has it covered. Comparing top-level performance and digging into the details has never been easier.
To Serve And Prosper