JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
It’s A Wrap: Money 20/20 Through A Credit Union Industry Lens
October 27, 2016
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Financial tech trade show had big focus on increasing access to credit, both in rating risk and making lending fast and convenient.
These 10 Credit Unions Top The Charts In Member Value
October 19, 2016
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In honor of International Credit Union Day, Callahan spotlights credit unions of all sizes that return the most value to members.
Jennifer Hogan On Leadership
October 18, 2016
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The CEO of Community Credit Union offers her view on adaptability, tough conversations, and industry needs.
15 Years Of Credit Union Consolidation
October 17, 2016
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How credit unions, assets, and member relationships have evolved the past decade and a half.
How To Fill In Staffing Gaps With A Roaming Team
October 17, 2016
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Wright-Patt Credit Union relies on two fully trained teams of full- and part-time employees to step in and fill out staffing shortages.
Staffing Gaps, Consolidation, And Member Complaints
October 17, 2016
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Five can’t-miss data points featured this week on CreditUnions.com.
How To Make Lending Easy For Members
October 7, 2016
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The focus of Massachusetts-based DCU is squarely on streamlining the loan application process. Here are a few ways the credit union is leading the way in mortgage and consumer lending.
Baseball Teams And Credit Unions Can Win At The Margins
October 7, 2016
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Credit unions can’t match resources with their big bank competitors, but they can still be outstanding in their field.
Kate Lee On Leadership
September 26, 2016
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The marketing director of Affinity Plus FCU talks about micromanaging, leadership vulnerability, and onboarding new members after the Ditch Your Bank campaign.
How To Serve Members With Sub-600 Credit Scores
September 26, 2016
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A checking account with risk-mitigating features keeps Langley FCU’s losses at just 7% of its income.
It’s A Wrap: Money 20/20 Through A Credit Union Industry Lens
Financial tech trade show had big focus on increasing access to credit, both in rating risk and making lending fast and convenient.
These 10 Credit Unions Top The Charts In Member Value
In honor of International Credit Union Day, Callahan spotlights credit unions of all sizes that return the most value to members.
Jennifer Hogan On Leadership
The CEO of Community Credit Union offers her view on adaptability, tough conversations, and industry needs.
15 Years Of Credit Union Consolidation
How credit unions, assets, and member relationships have evolved the past decade and a half.
How To Fill In Staffing Gaps With A Roaming Team
Wright-Patt Credit Union relies on two fully trained teams of full- and part-time employees to step in and fill out staffing shortages.
Staffing Gaps, Consolidation, And Member Complaints
Five can't-miss data points featured this week on CreditUnions.com.
How To Make Lending Easy For Members
The focus of Massachusetts-based DCU is squarely on streamlining the loan application process. Here are a few ways the credit union is leading the way ...
Kate Lee On Leadership
The marketing director of Affinity Plus FCU talks about micromanaging, leadership vulnerability, and onboarding new members after the Ditch Your Bank campaign.
How To Serve Members With Sub-600 Credit Scores
A checking account with risk-mitigating features keeps Langley FCU’s losses at just 7% of its income.
Browse Topics
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
A Credit Union Bond Beyond Bloodlines
Aaron Passman
For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.
Connection And Caring Matter As Much As Knowledge And Resources
Chris Howard
People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Baseball Teams And Credit Unions Can Win At The Margins