Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
UMassFive Weighs In To Fight For Affordable Housing
June 12, 2023
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The Western Massachusetts cooperative is combatting inventory and financing hurdles with creative partnerships and innovative programs.
Auto Lending Surges As Other Categories Stall
June 12, 2023
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Credit unions increased market share for auto originations in the first quarter, but that wasn’t true across the board.
5 Factors Contributing To Increased Risk For Credit Unions
June 12, 2023
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Rising auto delinquencies, higher charge-off risk, and what you can do to protect your loan portfolio.
Mortgage Originations Drop. Market Share Remains Flat.
May 30, 2023
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Credit union mortgage market share is largely unchanged from one year ago; however, the percentage of adjustable-rate loans has jumped substantially.
Credit Union Of Atlanta Offers 2 Approaches To Affordable Housing
May 30, 2023
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The cooperative’s down payment assistance and ground lease partnerships enable public employees to break free from a lifetime of renting.
Smarter Loans For Smarter Homes
May 30, 2023
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A new loan at Guadalupe Credit Union helps low-income homeowners save cash while increasing comfort.
A Path To Homeownership In The Wolverine State
May 30, 2023
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Community Financial Credit Union launches a new lending solution to help alleviate the affordable housing crisis.
5 Takeaways From Trendwatch 1Q 2023
May 15, 2023
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A preview of the economic and performance trends that shaped the credit union industry during the first quarter, and how that could impact the months to come.
What’s The Big IDEA?
May 8, 2023
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Inclusion, diversity, equity, and accessibility ensures success and survival at Greylock FCU.
Shifts In Asset Quality Could Shape The Year Ahead
May 8, 2023
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After a tumultuous 2022, many institutions are closely eying delinquencies and charge-offs in the hopes of warding off widespread problems.
UMassFive Weighs In To Fight For Affordable Housing
The Western Massachusetts cooperative is combatting inventory and financing hurdles with creative partnerships and innovative programs.
Auto Lending Surges As Other Categories Stall
Credit unions increased market share for auto originations in the first quarter, but that wasn't true across the board.
5 Factors Contributing To Increased Risk For Credit Unions
Rising auto delinquencies, higher charge-off risk, and what you can do to protect your loan portfolio.
Mortgage Originations Drop. Market Share Remains Flat.
Credit union mortgage market share is largely unchanged from one year ago; however, the percentage of adjustable-rate loans has jumped substantially.
Credit Union Of Atlanta Offers 2 Approaches To Affordable Housing
The cooperative’s down payment assistance and ground lease partnerships enable public employees to break free from a lifetime of renting.
Smarter Loans For Smarter Homes
A new loan at Guadalupe Credit Union helps low-income homeowners save cash while increasing comfort.
A Path To Homeownership In The Wolverine State
Community Financial Credit Union launches a new lending solution to help alleviate the affordable housing crisis.
5 Takeaways From Trendwatch 1Q 2023
A preview of the economic and performance trends that shaped the credit union industry during the first quarter, and how that could impact the months ...
What’s The Big IDEA?
Inclusion, diversity, equity, and accessibility ensures success and survival at Greylock FCU.
Shifts In Asset Quality Could Shape The Year Ahead
After a tumultuous 2022, many institutions are closely eying delinquencies and charge-offs in the hopes of warding off widespread problems.
Browse Topics
Financial Market Jitters Escalate
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Takeaways From Day 2 Of GAC
Aaron Passman
From macroeconomics to multiculturalism, the future of AI, and more, the second day of this year’s convention was packed with insights.
Takeaways From Day 1 Of GAC
Aaron Passman
From new attitudes to new ways of thinking about service delivery, here’s a look at the first day of the industry’s biggest event.
Credit Union Storytelling With A Mission Focus
Marc Rapport
Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.
How Lake Trust Turns Member Experiences Into Brand Strategy
Savana Morie
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
How An Internal Storyteller Fuels Member Growth At Navy Federal
Marc Rapport
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
At Ardent Credit Union, Deposits Are A ‘Slam Dunk’
Aaron Passman
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The Strategic Case For Rethinking Credit Card Issuing
Callahan & Associates
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.
What Gen Z Is Really Looking For In A Credit Union
Callahan & Associates
Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.
What’s Job No. 2?
Aaron Passman
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.