Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Lending By The Numbers (4Q 2016)
May 5, 2017
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Credit unions lent $461.2 billion throughout 2016, surpassing 2015 totals by 12.3%. See how top, middle, and lagging performers differed.
The Driving Factors Of Average Member Relationship
May 2, 2017
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For Long Beach Firemen’s Credit Union, real estate lending is driving its average member relationship.
Auto Leases, Balloons, And Pre-Approvals
May 1, 2017
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Five can’t-miss data points featured this week on CreditUnions.com.
Millennials Face A New American Dream
May 1, 2017
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The American Dream is a strong national ethos that defines this country. But has that dream evolved, and does it mean the same thing for me as it once did for past generations?
My College Questions
May 1, 2017
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Enrollment in college and the amount of student loan debt are at an all-time high. See where two millennials at the University of South Carolina fall into the student debt narrative.
Tips To Build A Better Leasing Program
May 1, 2017
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A Cleveland credit union is one of only seven of its size in the country that makes auto leases, and it does a lot of them.
A Personal Approach To Dealer-Referred Loans
May 1, 2017
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How a hybrid indirect business model helps a Palmetto State credit union earn auto loan referrals and new member face time.
ABECU Brews Business With Balloon Notes For Cars
May 1, 2017
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The St. Louis-based credit union makes a nice niche business out of a lease-like product.
4 Tips To Make Gamification Work For Your Members
April 26, 2017
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There’s no secret code to control members’ actions, but gamification can still help credit unions encourage financially sound behavior.
The 2016 Credit Union Leaders
April 25, 2017
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At year-end 2016, see which credit unions lead the way in six key cooperative metrics.
Lending By The Numbers (4Q 2016)
Credit unions lent $461.2 billion throughout 2016, surpassing 2015 totals by 12.3%. See how top, middle, and lagging performers differed.
The Driving Factors Of Average Member Relationship
For Long Beach Firemen’s Credit Union, real estate lending is driving its average member relationship.
Auto Leases, Balloons, And Pre-Approvals
Five can't-miss data points featured this week on CreditUnions.com.
Millennials Face A New American Dream
The American Dream is a strong national ethos that defines this country. But has that dream evolved, and does it mean the same thing for ...
My College Questions
Enrollment in college and the amount of student loan debt are at an all-time high. See where two millennials at the University of South Carolina ...
Tips To Build A Better Leasing Program
A Cleveland credit union is one of only seven of its size in the country that makes auto leases, and it does a lot of ...
A Personal Approach To Dealer-Referred Loans
How a hybrid indirect business model helps a Palmetto State credit union earn auto loan referrals and new member face time.
ABECU Brews Business With Balloon Notes For Cars
The St. Louis-based credit union makes a nice niche business out of a lease-like product.
4 Tips To Make Gamification Work For Your Members
There’s no secret code to control members’ actions, but gamification can still help credit unions encourage financially sound behavior.
The 2016 Credit Union Leaders
At year-end 2016, see which credit unions lead the way in six key cooperative metrics.
Browse Topics
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?