Coloramo Rolls Out A ‘Real’ Strategy To Attract Young Members
The Colorado credit union has debuted a digital brand targeting young consumers and plans to make it available to the entire industry.
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Top Marketing Articles
What’s In A Name: Senior Vice President Of Marketing And Product Performance
Caroline Santangelo uses data insights to help Workers FCU deepen its understanding of members’ needs.
Get Inspired: 3 Mortgage Marketing Pages That Sell
How a trio of credit unions from across the country are tackling a universally difficult housing market.
How 3 Credit Unions Tackle Systemic Issues
June 20, 2022
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Special loan programs at cooperatives across the country address equity, financial deserts, emergency aid, and climate change.
Credit Unions’ Auto Market Share Hits All-Time High
June 13, 2022
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Despite all the challenges associated with buying a car right now, more consumers than ever are turning to credit unions for auto loans.
A Call For Cooperatives To Close The Racial Homeownership Gap
June 6, 2022
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GreenState Credit Union has committed $1 billion toward home loans for communities of color. CEO Jeff Disterhoft is rallying the entire industry to take similar steps.
Crowdsourcing For A Cause: How Blue FCU Plans To Ease The Down Payment Pinch
June 6, 2022
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The Wyoming-based credit union is testing a program that rewards members for contributing to a fund to help other members more easily afford a down payment on a home.
5 Ways Credit Unions Are Fighting The Affordable Housing Crisis
June 6, 2022
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Credit unions across the country have rolled out programs to create better days in their communities.
Residential Lending Slows Even As Market Share Rises
June 6, 2022
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The industry closed out the first quarter with a higher percentage of the total mortgage market, although originations dropped amid decreasing inventories and a broader slowdown in home loan activity.
Inclusive Lending For First-Time Homebuyers Turns Dreams Into Reality
June 6, 2022
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A program at Carolina Foothills FCU targets low-income borrowers with flexible underwriting practices, financial education, and partnerships with public, private, and nonprofit groups.
Impact Strategies From May 2022
May 23, 2022
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CreditUnions.com has the inspiration leaders need to improve their credit union’s impact. Check out stories below featured recently that highlight strategies, initiatives, products, and services of credit unions making a positive impact for the members and communities they serve. Brother, Can You Spare A Dollar? In 2004, North Carolinians witnessed the birth of a philanthropic
USC Credit Union Teams Up For Community Impact
May 23, 2022
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The California cooperative and two for-profit banks together launched an emergency relief fund to support vulnerable businesses struggling amid a post-COVID environment.
Supporting The Military Is More Than A Job At AmeriCU
May 23, 2022
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The New York credit union addresses financial readiness for military members via basic budgeting guidance as well as more in-depth financial planning for soldiers heading down the wrong path.
How 3 Credit Unions Tackle Systemic Issues
Special loan programs at cooperatives across the country address equity, financial deserts, emergency aid, and climate change.
Credit Unions’ Auto Market Share Hits All-Time High
Despite all the challenges associated with buying a car right now, more consumers than ever are turning to credit unions for auto loans.
A Call For Cooperatives To Close The Racial Homeownership Gap
GreenState Credit Union has committed $1 billion toward home loans for communities of color. CEO Jeff Disterhoft is rallying the entire industry to take similar ...
Crowdsourcing For A Cause: How Blue FCU Plans To Ease The Down Payment Pinch
The Wyoming-based credit union is testing a program that rewards members for contributing to a fund to help other members more easily afford a down ...
5 Ways Credit Unions Are Fighting The Affordable Housing Crisis
Credit unions across the country have rolled out programs to create better days in their communities.
Residential Lending Slows Even As Market Share Rises
The industry closed out the first quarter with a higher percentage of the total mortgage market, although originations dropped amid decreasing inventories and a broader ...
Inclusive Lending For First-Time Homebuyers Turns Dreams Into Reality
A program at Carolina Foothills FCU targets low-income borrowers with flexible underwriting practices, financial education, and partnerships with public, private, and nonprofit groups.
Impact Strategies From May 2022
CreditUnions.com has the inspiration leaders need to improve their credit union’s impact. Check out stories below featured recently that highlight strategies, initiatives, products, and services ...
USC Credit Union Teams Up For Community Impact
The California cooperative and two for-profit banks together launched an emergency relief fund to support vulnerable businesses struggling amid a post-COVID environment.
Supporting The Military Is More Than A Job At AmeriCU
The New York credit union addresses financial readiness for military members via basic budgeting guidance as well as more in-depth financial planning for soldiers heading ...
Browse Topics
Financial Nihilism Is Real, But How Can Credit Unions Respond?
Andrew Lepczyk
When money stops making sense, people suffer a crisis of financial confidence. Now’s the time to reconnect with members to help them establish long-term stability.
Exit Interview: Cheryl Sio, MembersAlliance Credit Union
Marc Rapport
From the teller line to the corner office, CEO Cheryl Sio’s story spans five decades of industry transformation and enduring leadership lessons.
What Was Once A Safe Corner Of Credit Union Portfolios Is Now A Source Of Pain
Callahan & Associates
Structured protection strategies provide potentially higher long-term total returns than bonds while muting the volatility and downside risk traditionally associated with equities.
Jim Morrell On Leadership
Aaron Passman
The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket court shape a culture of inclusive banking that serves members and employees.
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.
How AI Is Shaping HR For The Next Era
Marc Rapport
Four executives share how they are skilling up and soothing nerves as they navigate the AI revolution in real time.
Now’s The Time For Credit Union Succession Planning
Aaron Passman
The future of leadership starts now. This week, CreditUnions.com is diving into the strategies shaping tomorrow’s talent: from a bold overhaul of succession planning to how credit unions are tackling the AI skills gap.
Is Your Credit Union Making Time For Leadership Development?
Andrew Lepczyk
Assessing skills gaps among leaders and providing time to complete training are major hurdles today, but strong leadership development strategies are essential in building a future-ready credit union.
Aligning Recruitment Efforts With Boardroom Value
Jennie Boden
A report from Quantum Governance reveals a gap between board recruitment priorities and the most valuable skills in governance.
Preparing For 2026: Why The NCUA’s New Succession Planning Rule Elevates The Strategic Role Of Credit Union Boards
Jennie Boden
Fair, transparent succession helps credit unions strengthen board effectiveness, align leadership with strategy, and safeguard member value.