Member Experience

Boost Cross-Sell Success and Maximize Member Lifetime Value

Loyal, lifelong member relationships are created one interaction at a time. Total Expert is purpose-built to help you deliver personalized communications at every stage of your members’ financial journeys, so you can engage them with the most relevant messaging and banking products based on their needs and goals. Our Customer Intelligence capabilities enrich your member

Read More »
Features

5 Lessons For Mega Success With Microinfluencers

Alliant Credit Union’s chief digital and marketing officer offers insights into how the Chicago-based institution has amplified its brand via online partnerships.
Features

Vantage West Works A Side HUSTL

The Arizona-based credit union’s new fintech venture is part of a broader segmentation trend across the financial services industry.
Partner Perspectives

Why Technology Is Key To Elevating The Member Experience

Modern technology helps credit unions create an outstanding digital front-door, facilitate personalized interactions, streamline operations, and more.
Graph Of The Week

Credit Unions Face Higher Expectations Than The Competition

A 2022 survey indicates consumers expect credit unions to have a broader suite of products and services than any other type of financial services provider.
Features

Charting The Course For Member-Centric Excellence: PSECU’s Organizational Evolution

With a designated chief member experience officer and specialized roles for the member journey and product experience, PSECU is reshaping how it orchestrates member interactions.
Analytics

Boost Cross-Sell Success and Maximize Member Lifetime Value

Loyal, lifelong member relationships are created one interaction at a time. Total Expert is purpose-built to help you deliver personalized communications at every stage of ...
Partner Perspectives

3 Ways Credit Unions Can Compete With Banks Without Cutting Into Margins

The playing field isn’t always even, but credit unions can attract new members, increase deposit volume, and remain viable without sacrificing ethics, standards, or community ...
Partner Perspectives

Enhancing The Member Experience With AI

How Member Loyalty Group grows credit unions’ ability to understand and act on feedback through AI-powered analytics.
Features

Solar Eclipse Flips The Script On Branch Operations

With a total solar eclipse on the horizon and another not expected for two decades, credit unions across the country are gearing up — even ...
Features

Kiona Bell On Leadership

Being in charge of digital delivery and member experience at Credit Union West means knowing how to lead with head and heart.

Boost Cross-Sell Success and Maximize Member Lifetime Value

Loyal, lifelong member relationships are created one interaction at a time. Total Expert is purpose-built to help you deliver personalized communications at every stage of your members’ financial journeys, so you can engage them with the most relevant messaging and banking products based on their needs and goals. Our Customer Intelligence capabilities enrich your member

Read More »
CreditUnions.com
Scroll to Top