Inflation in the United States has reached a 40-year high. Food and gas prices have spiked. But credit unions are stepping in to help members stretch their dollars to the max.
In the age of digital, a “people-helping-people philosophy” is needed more than ever.
Positive member experiences across all channels facilitate high-value service, promote product adoption, and support communications that can be broadly delivered in a consistently engaging and personalized manner.
Along with hosting its first Financial Inclusion Forums — intended to be an annual event — the California credit union is making efforts to provide products and services that meet the needs of underserved consumers who might be intimidated by traditional FIs.
Grant Gallagher leads from the intersection of member education and public relations to build brand and impact at his New Jersey credit union.
Inflation and international trade sanctions cast shadows over member spending behavior in the near future.
By turning March 25 into “325 Day,” the credit union helped launch a civic celebration that has become an annual event.
Every member interaction offers insight into preferences and habits. Using these data points, credit unions can not only better serve their members but also increase revenue, build loyalty, and grow their organization.
Omnichannel scheduling provides the perfect bridge from intent to action.
A Massachusetts cooperative shows what financial coaching looks like when it’s done the Workers way.
Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.
CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.
By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.
Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.
The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.
The New Jersey-New York metro credit union shares how a wellbeing-led strategy ensures members know where to turn first when life gets difficult.
To become skilled at personalization, credit unions must stop making assumptions about what resonates with members and start leveraging data to be sure.
Check all the right boxes while tying your credit union compliance efforts to strategy.
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