3 Ways To Measure For Better Marketing
Marketing leaders share one strategy they use to demonstrate the goals of the department and its value to the organization.
Marketing leaders share one strategy they use to demonstrate the goals of the department and its value to the organization.
This year’s digital solutions provide inventive ways for credit unions to serve members.
As credit union members become more discerning, building a strong relationship becomes about more than marketing low fees and interest rates.
Top-Level Takeaways Atomic Credit Union operates 58 student-run school branches. Graduated student-run branch members account for approximately 5% of total membership and 12% of digital transactions. The credit union’s average member age is 42 but aims to reduce that to 35. Growing new business among young adults is imperative for any financial institution. Credit unions
As we celebrate the holiday season, the office of Callahan & Associates will be closed Dec. 26 through Jan. 2. Enjoy this selection of the best of 2022, and we’ll see you in 2023. Give The Gift Of Membership This Holiday Season Tinker FCU’s holiday promotion has become an annual tradition to boost membership
Two credit unions and their regulator share their experience and best practices as isolation and vulnerability take their toll.
The time for credit unions to bridge the gap in effectively serving new and existing business relationships has never been more important.
Credit unions balance agility and liquidity as they raise rates on what they pay and what they lend while keeping an eye on members’ financial welfare.
No need to wait until Nov. 26, credit unions can back local businesses any day off the year.
Rising rates, soaring inflation, and an unstable economy could make for a grim holiday season, but CreditUnions.com has inspiring stories of credit unions bringing joy to others.
The Wyoming cooperative combines custom impact measurements with traditional KPIs to track progress on its 10-year strategic plan.
Roughly 80% of True Sky FCU members have used its free credit review service, which helps the cooperative deepen relationships while members improve their financial lives.
A recent executive orders kickstarted changes to retirement-savings plans. Credit unions can play a role in financial education to make sure members and employees are making the best choices for their personal financial wellness.
The Virginia-based institution hopes an Emerging Leaders program will help create a strong internal leadership pipeline. Its second cohort began its training in July.
The cost of returning to the classroom has increased more than 35% in the past decade, putting the pinch on parents and students alike.
The Tennessee cooperative is redefining wellness through Y-Fi @ Work, a free financial education program available to East Tennessee employers.
As students head back to campus this fall, the nation’s financial cooperatives jump to the head of the class with creative community partnerships, classroom-ready resources, and real financial support.
From TikTok tips to Buy Now Pay Later pitfalls, Gen Z is navigating a complex financial landscape shaped by economic uncertainty, digital innovation, and shifting priorities — test your knowledge of this nuanced generation in this interactive quiz.
Publix Employees FCU turns everyday moments into lasting financial impact. Through on-site support and a vibrant wellness program, the credit union is building trust, offering guidance, and forging financial confidence one associate at a time.
Ascend FCU’s senior vice president of marketing reflects on his entrance into the industry a year ago and what he’s looking forward to accomplishing in the next.