How Super-Prime Borrowers Strengthen Both Margin And Membership
Double‑digit net returns meet reliable credit performance when credit unions build a pipeline of high‑value members primed for deposits and engagement.
Double‑digit net returns meet reliable credit performance when credit unions build a pipeline of high‑value members primed for deposits and engagement.
The community development manager at Alltru FCU turned in her barbells for bank accounts and is building access one account at a time.
Worried the CPI on a borrower’s loan might increase the likelihood of default? Good news – it’s actually an opportunity to protect your member.
Clearwater Credit Union is growing rapidly by embracing values-based banking and characteristics of life unique to Big Sky Country.
A focus on reining in costs and changing organizational culture have transformed the Ohio-based institution.
Credit unions are experimenting with employee-sponsored small-dollar loan programs at the urging of Filene and the FINRA Foundation.
Afena FCU partners with a local foundation to take on payday lenders with long-term, low-rate loans with a savings component and financial counseling.
These credit unions rallied around the needs of members to uncover hidden potential in the loan portfolio.
Twenty-five years in, the Treasury Department program’s roster is dominated by member-owned cooperative financial institutions, who find a precise mission fit.
A loan doesn’t have to be massive to be mighty. These high-impact programs have an outsize effect on members and communities.

New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.

For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.

People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.

Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.

A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.

Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.

Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.

Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.

After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.

The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.