What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
Follow The Leaders
March 21, 2016
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This week, CreditUnions.com looks at the top 10 credit union leaders in operating income, average member relationships, SBA loans, and loan-to-share ratio.
A Fearful Game Of Connect The Dots
March 17, 2016
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The Fed has been throwing off mixed signals for years; yesterdays FOMC statement was just the latest.
Strategies To Set Up Shop In A New Market
March 14, 2016
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After only a few years, two new offices in Washington, DC, are responsible for 60% of the mortgage loan growth recorded by United Nations Federal Credit Union.
Ent Credit Union’s Guide To Process Improvement
March 11, 2016
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What one credit union learned from a concentrated effort to improve productivity and efficiency.
The European Central Bank Is Not The Federal Reserve
March 10, 2016
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Memo to U.S. traders: Set aside the ECB and focus on what our own Fed might say next week.
3 Takeaways From Callahans 2016 Suppliers Webinar
March 8, 2016
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What credit union vendors should know about the industry as 2016 kicks into full swing.
3 Takeaways From Callahan’s 2016 Suppliers’ Webinar
March 8, 2016
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What credit union vendors should know about the industry as 2016 kicks into full swing.
Serve Indirect Borrowers With Convenient Online Payment Solutions
March 7, 2016
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A solid indirect payment solution can lead to strong relationships with new borrowers and multiple potential income streams.
Hot Or Cold?
March 3, 2016
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Friday’s U.S. jobs report is taking on more importance than we have seen in some time.
How 2 Credit Unions Became Leaders In Member Growth
March 2, 2016
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A big Indiana credit union offers high rates to savers while a small Virginia credit union charges ahead with a community charter.
Follow The Leaders
This week, CreditUnions.com looks at the top 10 credit union leaders in operating income, average member relationships, SBA loans, and loan-to-share ratio.
Strategies To Set Up Shop In A New Market
After only a few years, two new offices in Washington, DC, are responsible for 60% of the mortgage loan growth recorded by United Nations Federal ...
Ent Credit Union’s Guide To Process Improvement
What one credit union learned from a concentrated effort to improve productivity and efficiency.
The European Central Bank Is Not The Federal Reserve
Memo to U.S. traders: Set aside the ECB and focus on what our own Fed might say next week.
3 Takeaways From Callahans 2016 Suppliers Webinar
What credit union vendors should know about the industry as 2016 kicks into full swing.
3 Takeaways From Callahan’s 2016 Suppliers’ Webinar
What credit union vendors should know about the industry as 2016 kicks into full swing.
Serve Indirect Borrowers With Convenient Online Payment Solutions
A solid indirect payment solution can lead to strong relationships with new borrowers and multiple potential income streams.
Hot Or Cold?
Friday's U.S. jobs report is taking on more importance than we have seen in some time.
How 2 Credit Unions Became Leaders In Member Growth
A big Indiana credit union offers high rates to savers while a small Virginia credit union charges ahead with a community charter.
Browse Topics
The Callahan Guide To The 2026 Final Four
Tony Waltrich
What happens when credit union performance data meets March Madness? Callahan’s proprietary model breaks down state-level results to forecast who takes home the hardware.
A Rewards Program That Relies On Relationships, Not Usage
Savana Morie
Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.
Innovations Financial Bets Big On Small Business Lending
Aaron Passman
CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.
How Marine Credit Union Shifted Its Foundation From Siloed To Symbiotic
Savana Morie
By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
How Today’s Market Is Stress-Testing Credit Union And Bank Earnings Models
Andrew Lepczyk
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.
The Case For Marketing That Doesn’t Lead With The Credit Union
Savana Morie
Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.
Exit Interview: Deb Vollmer
Aaron Passman
The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.
How Affinity FCU Became A Financial First Responder
Callahan & Associates
The New Jersey-New York metro credit union shares how a wellbeing-led strategy ensures members know where to turn first when life gets difficult.
Running With Scissors: The Bold Side Of Personalization
Callahan & Associates
To become skilled at personalization, credit unions must stop making assumptions about what resonates with members and start leveraging data to be sure.
A Short Guide To Compliance With The New Succession Planning Rule
Jennie Boden
Check all the right boxes while tying your credit union compliance efforts to strategy.
A Fearful Game Of Connect The Dots