Impact/Purpose

Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.

Top Impact/Purpose Articles

2Q 2017 Trendwatch

This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.

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A Cooperative Outlook On Governance

How the cooperative principles guide the governance of a non-profit based in Washington state. A Q&A with Anne-Marie La Porte, Director of Governance Services, Group Health Cooperative.

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Features

A Lesson from Katrina: The Disaster That Didn’t Happen

Five years ago, I forecast that Katrina could cost the credit union system up to $2 billion. How wrong I was!

2Q 2017 Trendwatch

This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
Credit Union Industry Commentary

What’s $1.8 Billion Between Friends?

Here’s how and why to learn more and then speak out about the NCUA’s proposed merger of the corporate credit union and share insurance funds. ...
Credit Union Industry Commentary

Buying A Home. How Risky Is That?

An analysis of home values by ZIP code could topple the assumption that owning a home remains the best of investments.
Credit Union Industry Commentary

$40 Million Transfer Of Member Capital Shows Need For New Merger Rule

Payouts to senior managers after the PenFed takeover of Belvoir FCU also show need for transparency.
Features

A Cooperative Outlook On Governance

How the cooperative principles guide the governance of a non-profit based in Washington state. A Q&A with Anne-Marie La Porte, Director of Governance Services, Group ...
Features

5 Questions To Answer Before Moving On A Merger

Deciding whether, and with whom, to merge can be tricky. Use this list to spark conversations that will lead to a deeper understanding of the ...
Features

How High-Risk Lending Reaps Rewards

Managing risk and building relationships helps two small credit unions lend to C-D-E-paper borrowers.
Features

It’s All ‘Neighbor’ Good At TruStone Financial

The Twin Cities financial cooperative used social media to entice members to call out good causes and made a lot of positive impressions in the ...
Credit Union Industry Commentary

Remembering Hubert Hoosman

Jim Blaine remembers the man who made a major mark in his St. Louis community and well beyond.

Exit Interview: Deb Vollmer

The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.

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