JetStream FCU Turns CDFI Funding Into Lifelines After Hurricane Maria
A pair of CDFI grants allowed the Florida-based credit union to help members restart their lives on the island or relocate to the United States.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
Wright-Patt Turns Purpose Into Property For First-Time Homebuyers
The Ohio credit union’s Sunshine Community Fund is backing new homes in Dayton, combining financial support, education, and cross-team collaboration to empower first-time buyers.
First Alliance Debuts Mission-Driven Deposits
The Minnesota-based cooperative invites high-dollar depositors to turn private prosperity into shared possibility through a savings product designed around social impact.
Merger Notice On The Wall. How To Make Members Care At All?
March 22, 2017
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The debate over credit union mergers should be about engaging member-owners as much as throwing shade at sales jobs by self-serving insiders.
Key Advice For A Turnaround, Mobile Incentives, And Member Value
March 20, 2017
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Five can’t-miss data points featured this week on CreditUnions.com.
Key Advice For A Credit Union Turnaround
March 20, 2017
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When Keys FCU put itself into voluntary conservatorship in 2009, its leaders and staff knew rebuilding together was the only way to save the credit union.
How A Public Safety Credit Union Tops The Charts In Member Value
March 20, 2017
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When it comes to providing for members, Boston Firefighters Credit Union looks beyond the traditional safety and soundness issues covered by CAMEL scores and regulator examinations.
Patelco Boosts Member Service And Cash Availability With A Homegrown Check Hold System
March 20, 2017
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The California credit union offers $5,000 to $50,000 of immediate cash availability based on the depth of member engagement with their credit union.
Financial Wellness Pitfalls And Possibilities
March 16, 2017
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An Urban Institute presentation offers plenty for credit unions to move on.
A Turnaround, Grant Funding In 2016, And One Millennials Disposition
March 13, 2017
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Five can’t-miss data points featured this week on CreditUnions.com.
Grant Funding In 2016
March 13, 2017
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Low-income credit unions from 41 states, the District of Columbia, Puerto Rico, and the Virgin Islands received grant awards last year. How much did they receive? And where did the money go?
What Do I Want From A Banking Experience?
March 13, 2017
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Revisiting the topics of The Millennial Disposition through the eyes of Syed, a 20-year-old student at the University of South Carolina.
How To Close The IT Skills Gap
March 11, 2017
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Redefining value and the future of fintech at SXSW.
Key Advice For A Turnaround, Mobile Incentives, And Member Value
Five can't-miss data points featured this week on CreditUnions.com.
Key Advice For A Credit Union Turnaround
When Keys FCU put itself into voluntary conservatorship in 2009, its leaders and staff knew rebuilding together was the only way to save the credit ...
How A Public Safety Credit Union Tops The Charts In Member Value
When it comes to providing for members, Boston Firefighters Credit Union looks beyond the traditional safety and soundness issues covered by CAMEL scores and regulator ...
Patelco Boosts Member Service And Cash Availability With A Homegrown Check Hold System
The California credit union offers $5,000 to $50,000 of immediate cash availability based on the depth of member engagement with their credit union.
Financial Wellness Pitfalls And Possibilities
An Urban Institute presentation offers plenty for credit unions to move on.
A Turnaround, Grant Funding In 2016, And One Millennials Disposition
Five can't-miss data points featured this week on CreditUnions.com.
Grant Funding In 2016
Low-income credit unions from 41 states, the District of Columbia, Puerto Rico, and the Virgin Islands received grant awards last year. How much did they ...
What Do I Want From A Banking Experience?
Revisiting the topics of The Millennial Disposition through the eyes of Syed, a 20-year-old student at the University of South Carolina.
Browse Topics
Innovation Only Goes So Far Without Internal Alignment
Marc Rapport
Coastal Credit Union evaluates fintech through the lens of member value, strategic growth, and organizational readiness to implement new ideas.
Future Bets For Fintech
Rebecca Wessler
Credit unions are making decisions about where to build, invest, and partner as they balance today’s priorities with tomorrow’s opportunities.
Future Bets From Today’s Credit Unions
Marc Rapport
Industry leaders share how they approach fintech investment, balancing immediate needs with longer-term bets while keeping member value and mission at the center.
Competing For Gen Z, SMBs, And The Future Of Money
Callahan & Associates
Credit unions that enable seamless movement between fiat and digital assets position themselves as a trusted on- and off-ramp.
The Financial Readiness Gap: Credit Unions Evaluate It Every Day. But Who Builds It?
Callahan & Associates
The credit unions that win the next generation will be the ones that showed up early, when young members were forming habits and deciding whom to trust.
Defending Your Credit Union Against Fraud Means Fighting Fire With Smarter Fire
Callahan & Associates
The challenge is no longer whether to adopt AI, but how to adopt it responsibly with the right governance, the right partners, and the right balance between technology and human oversight.
Digital Assets Are Coming For Payments. Are Credit Unions Ready?
Andrew Lepczyk
McKinsey projects trillions of dollars in growth across digital assets, with money movement emerging as one of the biggest opportunities.
The Long Game For Fintech At FORUM Credit Union
Marc Rapport
The Indiana cooperative blends internal development with selective partnerships to meet members’ needs today now while positioning for what’s next.
Mission Fed Weighs Fintech Returns Against Real-World Fit
Marc Rapport
The San Diego cooperative leans on its CUSO and the CURQL network to make fintech investments, but member needs still guide which solutions ultimately make it into the credit union’s operations.
AI Boot Camp Is More Than Basic Training At Clearview FCU
Aaron Passman
Hands-on work with artificial intelligence tools is future-proofing staff members, giving them the confidence to adopt new technology and embrace efficiencies.
Merger Notice On The Wall. How To Make Members Care At All?