Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Help Your Members Navigate Higher Vehicle Costs
March 31, 2025
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Economic and industry challenges are reshaping the auto lending market.
How Mission And Momentum Have Revolutionized Great Lakes Credit Union
March 23, 2025
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Putting people first has transformed the Illinois-based cooperative into a local powerhouse that stands apart from the competition — and this is only the beginning.
A Year In Review And What Lies Ahead For Credit Unions In 2025
March 17, 2025
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The cooperative industry has shown much resiliency in today’s shifting economic landscape. That sets a strong precedent for weathering whatever might come.
Credit Unions Are Poised For Resilience Despite Challenges
March 17, 2025
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Credit union revenue surged amid rising interest rates but is now facing headwinds as loan growth slows, expenses climb, and asset quality weakens — making strategic financial management crucial for sustaining future earnings.
Credit Union Asset Quality In 4Q 2024
March 17, 2025
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Delinquency and charge-offs are up for credit unions. Does that spell trouble, or is it an opportunity to help members in need?
4 Ways To Build A Vibrant Community
March 10, 2025
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Credit union across the country are ensuring local prosperity through initiatives that drive lasting economic impact.
Innovation Series: Lending
March 5, 2025
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Check out 2025’s top innovators in lending
Boosting Revenue And Building Trust With Auto Insurance
February 23, 2025
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With premiums rising and some consumers letting coverage lapse, auto insurance is increasingly both a value add and a vital member service.
Unlock Growth In A Challenging Lending Environment: How Credit Unions Can Innovate To Meet Evolving Member Needs
February 23, 2025
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Discover how leveraging technology can streamline your lending processes, enhance member satisfaction, and drive growth in a challenging economic landscape.
It’s More Expensive Than Ever For Members To Insure A Car
February 23, 2025
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Recent data shows the cost of auto insurance has dramatically outpaced car prices in the last two decades.
Help Your Members Navigate Higher Vehicle Costs
Economic and industry challenges are reshaping the auto lending market.
How Mission And Momentum Have Revolutionized Great Lakes Credit Union
Putting people first has transformed the Illinois-based cooperative into a local powerhouse that stands apart from the competition — and this is only the beginning.
Credit Unions Are Poised For Resilience Despite Challenges
Credit union revenue surged amid rising interest rates but is now facing headwinds as loan growth slows, expenses climb, and asset quality weakens — making ...
Credit Union Asset Quality In 4Q 2024
Delinquency and charge-offs are up for credit unions. Does that spell trouble, or is it an opportunity to help members in need?
4 Ways To Build A Vibrant Community
Credit union across the country are ensuring local prosperity through initiatives that drive lasting economic impact.
Boosting Revenue And Building Trust With Auto Insurance
With premiums rising and some consumers letting coverage lapse, auto insurance is increasingly both a value add and a vital member service.
Unlock Growth In A Challenging Lending Environment: How Credit Unions Can Innovate To Meet Evolving Member Needs
Discover how leveraging technology can streamline your lending processes, enhance member satisfaction, and drive growth in a challenging economic landscape.
It’s More Expensive Than Ever For Members To Insure A Car
Recent data shows the cost of auto insurance has dramatically outpaced car prices in the last two decades.
Browse Topics
Financial Market Jitters Escalate
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Takeaways From Day 2 Of GAC
Aaron Passman
From macroeconomics to multiculturalism, the future of AI, and more, the second day of this year’s convention was packed with insights.
Takeaways From Day 1 Of GAC
Aaron Passman
From new attitudes to new ways of thinking about service delivery, here’s a look at the first day of the industry’s biggest event.
Credit Union Storytelling With A Mission Focus
Marc Rapport
Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.
How Lake Trust Turns Member Experiences Into Brand Strategy
Savana Morie
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
How An Internal Storyteller Fuels Member Growth At Navy Federal
Marc Rapport
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
At Ardent Credit Union, Deposits Are A ‘Slam Dunk’
Aaron Passman
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The Strategic Case For Rethinking Credit Card Issuing
Callahan & Associates
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.
What Gen Z Is Really Looking For In A Credit Union
Callahan & Associates
Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.
What’s Job No. 2?
Aaron Passman
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.
A Year In Review And What Lies Ahead For Credit Unions In 2025