5 Takeaways From Trendwatch 2Q 2022
September 7, 2022
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Macroeconomic shifts drove changes in member demand, which impacted top-level credit union metrics.
Market Share
Credit Unions’ Auto Market Share Hits All-Time High
June 13, 2022
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Despite all the challenges associated with buying a car right now, more consumers than ever are turning to credit unions for auto loans.
Residential Lending Slows Even As Market Share Rises
June 6, 2022
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The industry closed out the first quarter with a higher percentage of the total mortgage market, although originations dropped amid decreasing inventories and a broader slowdown in home loan activity.
New Branch Strategies For A New 2020
October 19, 2020
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Credit unions have made deposit and market share gains during the year; now, many must re-evaluate their branch channels as they work to better align products and services with the changing needs of members.
Credit Union Decade In Review
January 6, 2020
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A decade-long, side-by-side snapshot reveals how the credit union landscape has changed from the tail end of the Great Recession to today.
Fired Up About Philanthropy
November 4, 2019
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How Mazuma Credit Union created a foundation to supplement community service volunteerism.
Mortgage Market Share By Age Range: What Does The Data Show?
October 21, 2019
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Credit unions excel in open-ended mortgage lending but lose their share of this niche market as borrowers age.
Reimagine Retail
August 7, 2019
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A monthly collection of Callahan content that, together, addresses a single topic from a variety of perspectives.
A Holistic Look At Member Growth
July 29, 2019
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The movement’s continuing growth in membership is accompanied by growing engagement.
12 Ratios Every Marketing Manager Should Know
July 9, 2019
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Metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.
5 Takeaways From Trendwatch 2Q 2022
Macroeconomic shifts drove changes in member demand, which impacted top-level credit union metrics.
Credit Unions’ Auto Market Share Hits All-Time High
Despite all the challenges associated with buying a car right now, more consumers than ever are turning to credit unions for auto loans.
Residential Lending Slows Even As Market Share Rises
The industry closed out the first quarter with a higher percentage of the total mortgage market, although originations dropped amid decreasing inventories and a broader slowdown in home loan activity.
New Branch Strategies For A New 2020
Credit unions have made deposit and market share gains during the year; now, many must re-evaluate their branch channels as they work to better align products and services with the changing needs of members.
Credit Union Decade In Review
A decade-long, side-by-side snapshot reveals how the credit union landscape has changed from the tail end of the Great Recession to today.
Fired Up About Philanthropy
How Mazuma Credit Union created a foundation to supplement community service volunteerism.
Mortgage Market Share By Age Range: What Does The Data Show?
Credit unions excel in open-ended mortgage lending but lose their share of this niche market as borrowers age.
Reimagine Retail
A monthly collection of Callahan content that, together, addresses a single topic from a variety of perspectives.
A Holistic Look At Member Growth
The movement’s continuing growth in membership is accompanied by growing engagement.
12 Ratios Every Marketing Manager Should Know
Metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.
Browse Topics
5 Takeaways From Trendwatch 2Q 2022
Umberto Donda
Macroeconomic shifts drove changes in member demand, which impacted top-level credit union metrics.
Credit Unions’ Auto Market Share Hits All-Time High
Aaron Passman
Despite all the challenges associated with buying a car right now, more consumers than ever are turning to credit unions for auto loans.
Residential Lending Slows Even As Market Share Rises
Sherry Virden
The industry closed out the first quarter with a higher percentage of the total mortgage market, although originations dropped amid decreasing inventories and a broader slowdown in home loan activity.
New Branch Strategies For A New 2020
Michael Zelna
Credit unions have made deposit and market share gains during the year; now, many must re-evaluate their branch channels as they work to better align products and services with the changing needs of members.
Credit Union Decade In Review
William Hunt
A decade-long, side-by-side snapshot reveals how the credit union landscape has changed from the tail end of the Great Recession to today.
Fired Up About Philanthropy
Marc Rapport
How Mazuma Credit Union created a foundation to supplement community service volunteerism.
Mortgage Market Share By Age Range: What Does The Data Show?
William Hunt
Credit unions excel in open-ended mortgage lending but lose their share of this niche market as borrowers age.
Reimagine Retail
Callahan & Associates
A monthly collection of Callahan content that, together, addresses a single topic from a variety of perspectives.
A Holistic Look At Member Growth
Samantha Cristobal
The movement’s continuing growth in membership is accompanied by growing engagement.
12 Ratios Every Marketing Manager Should Know
Lydia Cole
Metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.
