4 Ways Credit Union Market Share Is Growing
As membership climbs higher, the variety and number of accounts members hold also rises.
As membership climbs higher, the variety and number of accounts members hold also rises.
Five can’t-miss data points this week on CreditUnions.com.
Lake Michigan Credit Union partners with other lenders and an HGTV star to take the top spot in regional market share.
Callahan & Associates surveyed 333 credit unions to learn about automated decisioning practices in the consumer lending portfolio. Read about the results in this interactive article.
Veterans programs, financial wellness, and food donation are three ways the Kentucky credit union serves its local citizens.
Callahan’s annual Executive Outlook Survey shines a light on the economic challenges and opportunities for credit unions in the months ahead.
Feedback from Callahan’s 2018 Executive Outlook Survey identifies industry challenges and opportunities for the months ahead.
As the movement adds members, relationships and market share also increase.
How two credit unions found truth and happiness in their search for a new core processing partner.
The robust data contained in Callahan’s annual Market Share Guide offers multiple ways to assess the value of core processors.

Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.

RKL offers insight, expertise, and experience to help fight off growing threats.

Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.

Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.

Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.

Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?

Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?

Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.

Today’s job market is shaped by skills based expectations, with employers slowing entry level hiring and placing greater emphasis on applied experience.

St. Cloud Financial is betting on digital assets to protect member relationships and future relevance. It’s picked up lessons for other leaders along the way.