Could EVs Help Credit Unions Lure Younger Members?
More than half of Americans younger than 50 say they would consider purchasing an electric vehicle. That’s an opportunity for credit unions.
More than half of Americans younger than 50 say they would consider purchasing an electric vehicle. That’s an opportunity for credit unions.
By offering financing options at the top of the funnel, lenders can influence purchasing decisions and establish themselves as trusted financial partners.
Following years of elevated output, lending returned to historic norms in 2023.
The right streamlined processes plus industry insight supports auto portfolio growth.
Interest rates and inflation meet member budgetary challenges, but this Ohio credit union has a plan for that.
Loans sourced from third parties helped credit unions make up for plummeting originations and foot traffic during the COVID-19 pandemic, but the strategy has presented increased risk.
Vendors break down the problems they solve and highlight what makes them stand out in a crowded industry.
An analysis of loan portfolios for credit unions with and without a low-income designation illustrates how consumers’ income levels impact borrowing.
Designations focused on serving members of modest means can lead to vastly different financial outcomes for credit unions.
Vehicles are beyond the reach of many consumers. Residual-based vehicle financing is one way to manage this quandary.

St. Cloud Financial is betting on digital assets to protect member relationships and future relevance. It’s picked up lessons for other leaders along the way.

Traditional risk tools alone aren’t enough. Portfolio protection must evolve to meet members within the lending experience itself.

The Ohio cooperative is refining the role of its foundation to clarify what belongs within the credit union and what belongs under its charitable arm, strengthening focus and long term strategy for both.

The credit union migrated its on-premises contact center and implemented workforce management software to maximize efficiency, minimize costs, and provide a better member experience.

A new approach to vehicle affordability for credit unions.

Youth banking programs, in-school branches, and a warm handoff to adulthood builds habits and relationships that last well beyond graduation.

Today’s job market is shaped by skills based expectations, with employers slowing entry level hiring and placing greater emphasis on applied experience.

Callahan & Associates provides an early look at quarterly performance results. Sneak a peek at the latest trends here.

Payment capabilities increasingly shape how business owners evaluate their primary financial institution

Coffee and a smile still matter — they’re just not enough. That’s why credit unions are redefining member experience across digital, data, and the entire organization.