What’s In A Name: Chief Efficiency Officer
Kelli Wisner-Frank serves as the linchpin between finance and innovation at Community Choice Credit Union, aligning automation, smarter processes, and cost discipline to turn front-line
Finance
Your hub to learn how credit unions manage assets and liabilities, boost non-interest income, improve efficiencies and productivity, and maximize returns.
Top Finance Articles
6 Lessons For Credit Unions From Craft Breweries
Craft breweries demonstrate how commitment to value, operational agility, and community focus can ignite growth and drive property.
The K-Shaped Recovery And An Economy Divided
Inflation, debt, and income inequality are fueling a K-shaped, post-pandemic recovery, widening the gap between different economic segments and challenging lower-income households.
The State Of The American Consumer
October 28, 2024
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How the country’s economic gains on paper fail to capture the financial strain millions of Americans face in their checkbook.
How Well Do You Know U.S. Consumer Sentiment?
October 28, 2024
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Take this short quiz to test your knowledge of Americans’ economic opinions, habits, and more.
Robert Cashman On Leadership
October 27, 2024
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The CEO of Metro Credit Union reflects on 41 years of service as a third-generation employee at the credit union.
Empathy Is A Credit Union’s Secret Weapon
October 27, 2024
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A mix of quality people and customizable services help members through economic uncertainty.
The Fed Is Making Moves. How Are Credit Unions Responding?
October 27, 2024
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Three industry leaders talk shop about strategies to navigate dropping interest rates and economic uncertainty.
What’s In A Name: Senior Vice President Of Loan Analytics And Automation
October 21, 2024
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Andy Henline talks loan strategy and operations for the country’s second-largest credit union.
Stats That Support New Branch Builds
October 21, 2024
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Credit union leaders share how data impacts their branching decisions.
Industry Performance Indicators for Credit Unions Under $500 million
October 15, 2024
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When comparing your institution’s performance to industry averages, credit unions executives may struggle to find meaningful insights that reflect their unique challenges and opportunities. Credit unions under $500M in assets make up 84% of the industry, according to the latest NCUA data. However, their impact is often underrepresented in overall industry statistics where averages are
Industry Snapshot: Credit Union Fields Of Membership
October 14, 2024
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Multiple common bond and community charters comprise the majority of the industry, but niche fields of membership boast some of the largest institutions.
Are Community Charters The Key To Relevancy?
October 14, 2024
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Two credit unions from Nebraska and Michigan have adapted their membership models to serve a broader, more diverse base.
The State Of The American Consumer
How the country’s economic gains on paper fail to capture the financial strain millions of Americans face in their checkbook.
How Well Do You Know U.S. Consumer Sentiment?
Take this short quiz to test your knowledge of Americans’ economic opinions, habits, and more.
Robert Cashman On Leadership
The CEO of Metro Credit Union reflects on 41 years of service as a third-generation employee at the credit union.
Empathy Is A Credit Union’s Secret Weapon
A mix of quality people and customizable services help members through economic uncertainty.
The Fed Is Making Moves. How Are Credit Unions Responding?
Three industry leaders talk shop about strategies to navigate dropping interest rates and economic uncertainty.
What’s In A Name: Senior Vice President Of Loan Analytics And Automation
Andy Henline talks loan strategy and operations for the country’s second-largest credit union.
Stats That Support New Branch Builds
Credit union leaders share how data impacts their branching decisions.
Industry Performance Indicators for Credit Unions Under $500 million
When comparing your institution’s performance to industry averages, credit unions executives may struggle to find meaningful insights that reflect their unique challenges and opportunities. Credit ...
Industry Snapshot: Credit Union Fields Of Membership
Multiple common bond and community charters comprise the majority of the industry, but niche fields of membership boast some of the largest institutions.
Are Community Charters The Key To Relevancy?
Two credit unions from Nebraska and Michigan have adapted their membership models to serve a broader, more diverse base.
Browse Topics
The Callahan Guide To The 2026 Final Four
Tony Waltrich
What happens when credit union performance data meets March Madness? Callahan’s proprietary model breaks down state-level results to forecast who takes home the hardware.
A Rewards Program That Relies On Relationships, Not Usage
Savana Morie
Nuvision’s Added Advantage program tracks member engagement across the credit union, then rewards relationships through better pricing and other perks.
Innovations Financial Bets Big On Small Business Lending
Aaron Passman
CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.
How Marine Credit Union Shifted Its Foundation From Siloed To Symbiotic
Savana Morie
By aligning governance, leadership, and day to day operations, Marine Credit Union transformed its foundation from a parallel operation into a visible extension of the credit union brand.
How Today’s Market Is Stress-Testing Credit Union And Bank Earnings Models
Andrew Lepczyk
Credit union and bank earnings reflect different business objectives. Those differences matter for how financial institutions serve their markets.
The Case For Marketing That Doesn’t Lead With The Credit Union
Savana Morie
Whitefish Credit Union barely mentions itself in its member stories. Instead, its high-quality video storytelling spotlights people, businesses, and communities, building trust, advocacy, and impact that don’t always show up in traditional ROI metrics.
Exit Interview: Deb Vollmer
Aaron Passman
The retired Langley FCU executive looks back on a career shaped by industry change, evolving leadership responsibility, and a constant focus on serving members first.
How Affinity FCU Became A Financial First Responder
Callahan & Associates
The New Jersey-New York metro credit union shares how a wellbeing-led strategy ensures members know where to turn first when life gets difficult.
Running With Scissors: The Bold Side Of Personalization
Callahan & Associates
To become skilled at personalization, credit unions must stop making assumptions about what resonates with members and start leveraging data to be sure.
A Short Guide To Compliance With The New Succession Planning Rule
Jennie Boden
Check all the right boxes while tying your credit union compliance efforts to strategy.