GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
What’s In A Name: Director Of Financial Inclusion And Community Engagement
Steph Harrill Kyle helps UW Credit Union take a holistic approach to doing business by the cooperative principles.
How To Measure Mission
A dashboard at Marine Credit Union helps the Wisconsin cooperative focus on member and community impact.
Credit Unions As A “Cornerstone” Of Freedom
July 3, 2017
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A Keystone State credit union vanishes to merger but not without a fight.
19 Credit Union Leaders. 1 Vision For Member Service.
July 3, 2017
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Jeanne D’Arc Credit Union regularly hits pause on the daily grind to talk big-picture strategy. Learn how those efforts are paying off.
How To Think Like A Strategist? Be Like Ike.
July 1, 2017
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Ongoing planning beats static plans every time. Now’s the time to learn the practice of real strategic thinking.
Why A New Merger Rule Is Vital
June 30, 2017
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A look at one recent merger shows how information shared and withheld can influence the outcome: the disappearance of yet another credit union with a proud, long history.
What Have We Enabled Our Members To Achieve?
June 29, 2017
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Answering that question and focusing on jobs to be done can create a more fruitful credit union-member relationship.
Credit Unions, Resilience, And The American Dream
June 27, 2017
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On display at ACUC: Resilience in the credit union movement, among members, and at the institutions themselves.
Some “Enchanted” Morning At The ACUC
June 26, 2017
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CUNA’s CEO issues a call for relevance while marketing guru Guy Kawasaki extols the “Art of Enchantment.”
Why A Stronger Voluntary Merger Rule Is Necessary
June 26, 2017
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The proposed NCUA rule would require payoffs to take place in the open, exposing merger deals to transparency before members give away millions in equity and member value.
Collaboration “Small” Talk Kicks Off ACUC
June 25, 2017
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Financial cooperatives share diverse ways to work together as CUNA’s annual summer conference begins with the Small Credit Union Roundtable.
Bringing Hope Back To Tampa Bay
June 22, 2017
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Economic turbulence had an entire Florida community singing the blues, but the reinvigoration of a cooperative cornerstone changed the outlook.
19 Credit Union Leaders. 1 Vision For Member Service.
Jeanne D'Arc Credit Union regularly hits pause on the daily grind to talk big-picture strategy. Learn how those efforts are paying off.
How To Think Like A Strategist? Be Like Ike.
Ongoing planning beats static plans every time. Now’s the time to learn the practice of real strategic thinking.
Why A New Merger Rule Is Vital
A look at one recent merger shows how information shared and withheld can influence the outcome: the disappearance of yet another credit union with a ...
What Have We Enabled Our Members To Achieve?
Answering that question and focusing on jobs to be done can create a more fruitful credit union-member relationship.
Credit Unions, Resilience, And The American Dream
On display at ACUC: Resilience in the credit union movement, among members, and at the institutions themselves.
Some “Enchanted” Morning At The ACUC
CUNA's CEO issues a call for relevance while marketing guru Guy Kawasaki extols the “Art of Enchantment.”
Why A Stronger Voluntary Merger Rule Is Necessary
The proposed NCUA rule would require payoffs to take place in the open, exposing merger deals to transparency before members give away millions in equity ...
Collaboration “Small” Talk Kicks Off ACUC
Financial cooperatives share diverse ways to work together as CUNA’s annual summer conference begins with the Small Credit Union Roundtable.
Bringing Hope Back To Tampa Bay
Economic turbulence had an entire Florida community singing the blues, but the reinvigoration of a cooperative cornerstone changed the outlook.
Browse Topics
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.
Financial Nihilism Is Real, But How Can Credit Unions Respond?
Andrew Lepczyk
When money stops making sense, people suffer a crisis of financial confidence. Now’s the time to reconnect with members to help them establish long-term stability.
Exit Interview: Cheryl Sio, MembersAlliance Credit Union
Marc Rapport
From the teller line to the corner office, CEO Cheryl Sio’s story spans five decades of industry transformation and enduring leadership lessons.
What Was Once A Safe Corner Of Credit Union Portfolios Is Now A Source Of Pain
Callahan & Associates
Structured protection strategies provide potentially higher long-term total returns than bonds while muting the volatility and downside risk traditionally associated with equities.
Jim Morrell On Leadership
Aaron Passman
The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket court shape a culture of inclusive banking that serves members and employees.
2026 Begins With Market Sentiment Similar To 2025
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
How AI Is Shaping HR For The Next Era
Marc Rapport
Four executives share how they are skilling up and soothing nerves as they navigate the AI revolution in real time.
Now’s The Time For Credit Union Succession Planning
Aaron Passman
The future of leadership starts now. This week, CreditUnions.com is diving into the strategies shaping tomorrow’s talent: from a bold overhaul of succession planning to how credit unions are tackling the AI skills gap.
Is Your Credit Union Making Time For Leadership Development?
Andrew Lepczyk
Assessing skills gaps among leaders and providing time to complete training are major hurdles today, but strong leadership development strategies are essential in building a future-ready credit union.
Aligning Recruitment Efforts With Boardroom Value
Jennie Boden
A report from Quantum Governance reveals a gap between board recruitment priorities and the most valuable skills in governance.
Credit Unions As A “Cornerstone” Of Freedom