GreenState Foundation Invests In Data To Improve Its Community
A partnership with United Ways of Iowa is uncovering insights about employed community members who struggle under limited assets and constrained income.
Impact/Purpose
Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.
Top Impact/Purpose Articles
What’s In A Name: Director Of Financial Inclusion And Community Engagement
Steph Harrill Kyle helps UW Credit Union take a holistic approach to doing business by the cooperative principles.
How To Measure Mission
A dashboard at Marine Credit Union helps the Wisconsin cooperative focus on member and community impact.
“Follow The Member” To Learn How To Provide Real Purpose
June 21, 2017
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Innovating to provide specific answers to questions like, “How have your members’ lives changed for the better since they signed up with you?”
How Virginia Credit Union Is Growing Innovative People And Products
June 19, 2017
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Richmond-based VACU stresses “data, process, and innovation” as specialty hires highlight hiring surge.
3 Tips To Build A Winning Team
June 15, 2017
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Professional sports team offer insight into how to support this critical element of success.
3 Tips To Run Effective Board Meetings
June 8, 2017
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An NCUA webinar series relays tools and tips from which all credit unions can benefit.
Is Automated Automobile Disruption Less Than Five Years Away?
May 31, 2017
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One report believes automated cars will be road ready by 2021. From then, the world will change fast.
It’s Not A Branch, It’s A Learning Lab
May 29, 2017
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Dupaco Community’s new branch concept combines interactive tellers, meaningful conversation, and fluid design to boost member satisfaction.
1Q 2017 Trendwatch
May 25, 2017
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This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
Collaboration Is A Business, Not A Social Mission
May 17, 2017
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Winning and collaborating are not mutually exclusive.
Beyond Blaine: Retirement And Succession
May 15, 2017
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In May 2016, industry maverick Jim Blaine announced his retirement from State Employees’ Credit Union. His successor, longtime SECU executive Mike Lord, was named soon after. In this ongoing series, CreditUnions.com details Blaine’s history with the credit union and the movement, how SECU arrived at a successor, and what’s next under Lord for the $30 billion institution.
Credit Unions For Sale?
May 14, 2017
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When member-owned financial cooperatives are sold in a merger that is really a fire sale, the benefit goes to the buyers, the selling board, and senior managers at the members’ expense.
How Virginia Credit Union Is Growing Innovative People And Products
Richmond-based VACU stresses “data, process, and innovation” as specialty hires highlight hiring surge.
3 Tips To Build A Winning Team
Professional sports team offer insight into how to support this critical element of success.
3 Tips To Run Effective Board Meetings
An NCUA webinar series relays tools and tips from which all credit unions can benefit.
Is Automated Automobile Disruption Less Than Five Years Away?
One report believes automated cars will be road ready by 2021. From then, the world will change fast.
It’s Not A Branch, It’s A Learning Lab
Dupaco Community’s new branch concept combines interactive tellers, meaningful conversation, and fluid design to boost member satisfaction.
1Q 2017 Trendwatch
This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
Collaboration Is A Business, Not A Social Mission
Winning and collaborating are not mutually exclusive.
Beyond Blaine: Retirement And Succession
In May 2016, industry maverick Jim Blaine announced his retirement from State Employees’ Credit Union. His successor, longtime SECU executive Mike Lord, was named soon ...
Credit Unions For Sale?
When member-owned financial cooperatives are sold in a merger that is really a fire sale, the benefit goes to the buyers, the selling board, and ...
Browse Topics
FedChoice Is Ready For The Next Government Shutdown – Whenever It Comes
Aaron Passman
A cross-functional team comprising nearly 20% of staff helped the Maryland-based credit union manage the crisis while staying focused on helping members.
Financial Nihilism Is Real, But How Can Credit Unions Respond?
Andrew Lepczyk
When money stops making sense, people suffer a crisis of financial confidence. Now’s the time to reconnect with members to help them establish long-term stability.
Exit Interview: Cheryl Sio, MembersAlliance Credit Union
Marc Rapport
From the teller line to the corner office, CEO Cheryl Sio’s story spans five decades of industry transformation and enduring leadership lessons.
What Was Once A Safe Corner Of Credit Union Portfolios Is Now A Source Of Pain
Callahan & Associates
Structured protection strategies provide potentially higher long-term total returns than bonds while muting the volatility and downside risk traditionally associated with equities.
Jim Morrell On Leadership
Aaron Passman
The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket court shape a culture of inclusive banking that serves members and employees.
2026 Begins With Market Sentiment Similar To 2025
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
How AI Is Shaping HR For The Next Era
Marc Rapport
Four executives share how they are skilling up and soothing nerves as they navigate the AI revolution in real time.
Now’s The Time For Credit Union Succession Planning
Aaron Passman
The future of leadership starts now. This week, CreditUnions.com is diving into the strategies shaping tomorrow’s talent: from a bold overhaul of succession planning to how credit unions are tackling the AI skills gap.
Is Your Credit Union Making Time For Leadership Development?
Andrew Lepczyk
Assessing skills gaps among leaders and providing time to complete training are major hurdles today, but strong leadership development strategies are essential in building a future-ready credit union.
Aligning Recruitment Efforts With Boardroom Value
Jennie Boden
A report from Quantum Governance reveals a gap between board recruitment priorities and the most valuable skills in governance.
“Follow The Member” To Learn How To Provide Real Purpose