Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Where Have All The Members Gone?
May 18, 2026
No Comments
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
May 12, 2026
No Comments
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?
Balancing Growth And Risk In Uncertain Lending Environments
May 11, 2026
No Comments
Traditional risk tools alone aren’t enough. Portfolio protection must evolve to meet members within the lending experience itself.
The 84-Month Trap: How Negative Equity Is Quietly Undermining Your Auto Portfolio
May 11, 2026
No Comments
A new approach to vehicle affordability for credit unions.
Why Financial Empowerment Matters More Than Financial Literacy
April 27, 2026
No Comments
Alltru FCU stopped treating education as the end goal. Now, financial empowerment guides product design, access, and risk decisions.
Consumers Are Financing The Future Any Way They Can
April 27, 2026
No Comments
Studies show credit card debt and Buy Now, Pay Later usage continue to rise. Bigger increases could be around the corner.
Serving The Underserved Without Accepting Preventable Fraud Losses
April 20, 2026
No Comments
Preventable fraud losses quietly erode credit union margins. The difference between a 25% and 6% loss rate isn’t risk. It’s execution.
The Lending Lag Is Real, And Here’s What Smaller Credit Unions Can Do About It
April 13, 2026
No Comments
Discover how small to midsize credit unions can weather the economic headwinds hitting their communities right now.
Understanding The Lending Recall Gap
April 13, 2026
No Comments
TruStage shares how credit unions can rethink payment protection by addressing the lending recall gap in today’s high‑pressure lending environment. As member interest in protection products continues to rise, the discussion highlights why single, late‑stage offers often fail to stick—and how weak lending recall can lead to missed moments and increased risk for both members
Innovations Financial Bets Big On Small Business Lending
March 30, 2026
No Comments
CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.
Where Have All The Members Gone?
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
Inflation, war, and uncertain futures have reshaped members' needs in 2026. What does credit union performance data from the first quarter of 2026 say about ...
Balancing Growth And Risk In Uncertain Lending Environments
Traditional risk tools alone aren’t enough. Portfolio protection must evolve to meet members within the lending experience itself.
The 84-Month Trap: How Negative Equity Is Quietly Undermining Your Auto Portfolio
A new approach to vehicle affordability for credit unions.
Why Financial Empowerment Matters More Than Financial Literacy
Alltru FCU stopped treating education as the end goal. Now, financial empowerment guides product design, access, and risk decisions.
Consumers Are Financing The Future Any Way They Can
Studies show credit card debt and Buy Now, Pay Later usage continue to rise. Bigger increases could be around the corner.
Serving The Underserved Without Accepting Preventable Fraud Losses
Preventable fraud losses quietly erode credit union margins. The difference between a 25% and 6% loss rate isn’t risk. It’s execution.
The Lending Lag Is Real, And Here’s What Smaller Credit Unions Can Do About It
Discover how small to midsize credit unions can weather the economic headwinds hitting their communities right now.
Understanding The Lending Recall Gap
TruStage shares how credit unions can rethink payment protection by addressing the lending recall gap in today’s high‑pressure lending environment. As member interest in protection ...
Innovations Financial Bets Big On Small Business Lending
CDFI grant funding helps the Florida cooperative offer microloans for small businesses after many banks pulled out of its market.
Browse Topics
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
Insights From The Outside: Don Rositano
Marc Rapport
How a former Sam’s Club finance leader adapted his member-first mindset to a not-for-profit credit union.
What’s In A Name: Vice President Of History And Culture
Aaron Passman
How a unique role instills SchoolsFirst FCU’s future leaders with an appreciation for its past.
Growth Is A Mindset, But Success Is In The Contract
Callahan & Associates
Arriba Advisors co-founder Tom Russell explores how credit unions can bridge the gap between a growth mindset and their technical reality.
Fraud Is Faster, Smarter, And Harder To Stop. Here’s How To.
Callahan & Associates
RKL offers insight, expertise, and experience to help fight off growing threats.
The Numbers Are Good. The Moment Is Hard.
William Hunt
Members are anxious about their financial futures, even as credit unions remain financially strong. Institutions that respond to this moment can make 2026 a turning point.
Wages Are Growing. Wallets Are Not.
Sherry Virden
Global events are flowing directly into household budgets, reshaping how credit union members save, borrow, and cope. Such trends don’t always show up in headline data.
Credit Unions Are Having A Margin Moment
Tony Waltrich
Credit unions are benefiting from a rare margin advantage as loans reprice slower than deposits. The question now is how institutions will use that strength to better serve members.
Where Have All The Members Gone?
Omar Shalabi
Membership growth is slowing, but financial activity is not. What does the modern financial relationship look like?
5 Takeaways From First Quarter Credit Union Performance Data
William Hunt
Inflation, war, and uncertain futures have reshaped members’ needs in 2026. What does credit union performance data from the first quarter of 2026 say about household budgets, inflation pressures, and more?