Affordable Housing Isn’t About Business. It’s About People.
NOLA Firemen’s FCU helps members qualify for a mortgage in a state where poverty is high and insurance premiums are keeping many would-be borrowers out
Lending
Our Lending page is the spot for credit union strategies on product development, operations, and pricing.
Top Lending Articles
Midwestern Credit Unions Break New Ground With Auto Loans
Blaze, Consumers, and Interra credit unions pioneer a new path to liquidity under the guidance of Alloya Corporate.
7 Smart Loans For Life’s Big Moments
From funerals to education to gender-affirming care and beyond, credit unions are punching up the personal loan.
Average Member Relationship Jumped $10,000 In The Past Decade
May 1, 2023
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The increase comes as credit union hiring has not kept pace with membership growth.
Which Credit Unions Top The Chart In Average Member Relationship?
May 1, 2023
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The ability to expand existing member relationships is a strong foundation for any growth strategy.
Help For The Holidays And Beyond
April 27, 2023
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A leader of St. Louis Community Credit Union shares how the cooperative works every day to be “the social conscience of banking.”
Payday Alternative Loans Hit New Highs In 2022
April 24, 2023
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Federally chartered credit unions originated more than $226 million in PALs last year, smashing the record set in 2019.
2023 Credit Card Market Overview
April 13, 2023
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This session, presented by TRK Advisors and Elan Credit Card, will explore how credit unions are competing against dominant credit card issuers and what to expect in 2023.
Callahan’s Guide To The 2023 Final Four
March 28, 2023
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The sports analysts at Callahan & Associates wrap up March Madness with predictions based on credit union performance data. Which team will reign supreme?
Impact Strategies From March 2023
March 27, 2023
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A look back at strategies and ideas that help credit unions make an even bigger difference in the communities they serve.
A Giant Leap For Small Businesses In The Tennessee Valley
March 27, 2023
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Tennessee Valley FCU is expanding a small business program by giving away $175,000 in the Chattanooga, Cleveland, and northwest Georgia areas.
5 Reasons To Integrate Your Consumer and Mortgage Lending Technology
March 20, 2023
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From improving cross-sell opportunities to increasing efficiency, and beyond, here’s why credit unions should rethink their origination systems.
‘Unbanked’ Rate Declines But Challenges Remain
March 20, 2023
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More consumers are entering the mainstream banking system, but more than a quarter of loan applicants say they aren’t getting the funds they need.
Average Member Relationship Jumped $10,000 In The Past Decade
The increase comes as credit union hiring has not kept pace with membership growth.
Which Credit Unions Top The Chart In Average Member Relationship?
The ability to expand existing member relationships is a strong foundation for any growth strategy.
Help For The Holidays And Beyond
A leader of St. Louis Community Credit Union shares how the cooperative works every day to be “the social conscience of banking.”
Payday Alternative Loans Hit New Highs In 2022
Federally chartered credit unions originated more than $226 million in PALs last year, smashing the record set in 2019.
2023 Credit Card Market Overview
This session, presented by TRK Advisors and Elan Credit Card, will explore how credit unions are competing against dominant credit card issuers and what to expect in 2023.
Callahan’s Guide To The 2023 Final Four
The sports analysts at Callahan & Associates wrap up March Madness with predictions based on credit union performance data. Which team will reign supreme?
Impact Strategies From March 2023
A look back at strategies and ideas that help credit unions make an even bigger difference in the communities they serve.
A Giant Leap For Small Businesses In The Tennessee Valley
Tennessee Valley FCU is expanding a small business program by giving away $175,000 in the Chattanooga, Cleveland, and northwest Georgia areas.
5 Reasons To Integrate Your Consumer and Mortgage Lending Technology
From improving cross-sell opportunities to increasing efficiency, and beyond, here’s why credit unions should rethink their origination systems.
‘Unbanked’ Rate Declines But Challenges Remain
More consumers are entering the mainstream banking system, but more than a quarter of loan applicants say they aren’t getting the funds they need.
Browse Topics
Financial Market Jitters Escalate
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Takeaways From Day 2 Of GAC
Aaron Passman
From macroeconomics to multiculturalism, the future of AI, and more, the second day of this year’s convention was packed with insights.
Takeaways From Day 1 Of GAC
Aaron Passman
From new attitudes to new ways of thinking about service delivery, here’s a look at the first day of the industry’s biggest event.
Credit Union Storytelling With A Mission Focus
Marc Rapport
Storytelling drives growth and loyalty at Navy Federal, where real member experiences become narratives that strengthen trust, reinforce value, and build lasting relationships.
How Lake Trust Turns Member Experiences Into Brand Strategy
Savana Morie
From where stories come from to how they’re produced and distributed, Lake Trust shares how authentic member narratives strengthen its brand and show what “positive impact” looks like in action.
How An Internal Storyteller Fuels Member Growth At Navy Federal
Marc Rapport
An expert in user experience turns complex problems and opportunities into narratives that guide leaders toward confident decisions and growth-focused investment.
At Ardent Credit Union, Deposits Are A ‘Slam Dunk’
Aaron Passman
The Philadelphia-area cooperative scores among rate-shopping members with a co-branded certificate that links savings returns to college basketball results.
The Strategic Case For Rethinking Credit Card Issuing
Callahan & Associates
The credit unions that will win the next decade of card growth are those that treat credit cards not as one time product launches but as dynamic ecosystems requiring continuous investment.
What Gen Z Is Really Looking For In A Credit Union
Callahan & Associates
Gen Z’s faith in traditional institutions gives credit unions a rich opportunity to serve as a key source of financial guidance.
What’s Job No. 2?
Aaron Passman
CreditUnions.com is all-in on growth and marketing this week, spotlighting real-world strategies that help cooperatives serve members for life, invest in people, expand their impact, and more.